Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

In recent times, different types of advertisements and its impact on society has sparked heated debates about whether advertisements entice people to spend their hard earn money on unnecessary and lavish products, which do not serve the real needs of people. On one hand, some people believe that
advertisement
Suggestion
advertising
agencies nowadays have become extremely clever in convincing people to buy certain things. There are twofold reasons for
such
beliefs.
Firstly
, people often have
this
opinion because many people are making purchases that simply do not reflect any of their personal or household needs.
Secondly
, many companies spend a lot of money advertising products and they
also
use celebrities and famous personalities to bring their favours into their stories. Thereby, they convince consumers subconsciously to buy products that they may not really want.
For instance
, a non-formal study conducted in India revealed that 25% of the goods bought by an average Indian household were unnecessary. Seen in
this
light, it is clearly unfounded to claim that
this
viewpoint is illogical and unrealistic.
On the other hand
, it is
also
believed that the benefits of
advertisement
considerably outweigh its disadvantages. The reasons behind
such
beliefs are manifold.
Firstly
, the main reason for believing
this
is that there are many products competing for the consumer undivided attention.
Secondly
, there are a lot of new useful products coming every day, and the only way to know more information about them is through
advertisement
. The role of
advertisement
in
this
area is confined to help the buyer choose
best
Suggestion
better
the best
products
and not persuade them
Suggestion
and persuade them not
to buy unnecessary goods. Ultimately, when it comes to vital goods of living,
people whether
Accept comma addition
people, whether
rich or poor do not pay attention to advertising message how much or many of these goods they buy. After having discussed the most pertinent points of the issue, I, personally, advocate the
later
referring to the second of two things or persons mentioned (or the last one or ones of several)
latter
view and agree with a notion that advertisements are beneficial to the society as it helps them make informed decisions regarding certain products outweigh their disadvantages.
Submitted by bhumis95 on

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Topic Vocabulary:
  • consumer behavior
  • perceived need
  • lifestyle aspirations
  • brand image
  • prestige
  • psychological techniques
  • scarcity
  • social proof
  • celebrity endorsements
  • technological advancements
  • product innovations
  • emerging consumer needs
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