Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

In recent centuries, there has been significant growth in the sales of consumer goods. Some believe that it is related to advertisements rather than real needs of us. I agree with
this
idea and it will be elaborated in
this
essay. Human beings have been living on the earth for millions of years, but no time people consumed resources like
this
time. The history of the past shows that men can live in peace and happiness without using goods extravagantly. There are existing examples of that kind of living today.
For example
, a village with a limited number of people who are mostly farmers and ranchers; they can be delighted and contented without using so many goods. In recent decades, the new trends of consumerism and materialism have become popular especially in developed countries. Companies and manufacturers follow their benefits, so they encourage people to buy more and more for having an easier and more luxurious life than before. Needless to say that everybody is exposed to a large amount of advertising
such
as display ads, social media ads, flyers, TV ads and pamphlets which tempt us to spend money on different new products.
For instance
, young women feel that they need to be trendy and should follow the latest clothes’ designs to have more self-esteem.
Therefore
, ads make false needs
for
Suggestion
of
people and motivate them to pay money for different items. To sum up, the high sales of consumer goods are under the influence of advertising and people should be aware of that in order to control the amount of money they may spend. (265 word)
Submitted by alikhassiafsaneh on

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Topic Vocabulary:
  • consumer behavior
  • perceived need
  • lifestyle aspirations
  • brand image
  • prestige
  • psychological techniques
  • scarcity
  • social proof
  • celebrity endorsements
  • technological advancements
  • product innovations
  • emerging consumer needs
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