Marketing and promotion is a key to a successful business. To what extent do you agree?

The issue

that is

being disputed is the role of marketing and

promotion

in the business. As our world has ushered in the era of globalisation and digital technologies,

promotion

may play a crucial role to achieve success

on

Suggestion

in

a competitive market. The recent statistics show that nearly 8 out of 10 online stores go bankrupt within the

first

months of their operation, often due to problems concerning

subpar

give moral or psychological support, aid, or courage to

support

branding and wrong marketing strategy.

However

, I am adamant that while marketing is important,

quality

Suggestion

the quality

of a

product

is

also

critical to sustainable business success.

First

of all, nowadays with the advent of the Internet and social networks, people spend

considerable number

Suggestion

a considerable amount

considerable amount

of hours scrolling pages on the Internet. Content has become a crucial element of our

live

Suggestion

lives

life

. Modern generations tend to buy products judging from its appearance. Consumers want to be part of a community

that is

recognized on social media and within popular culture. One of the best ways to incorporate a vision into your branding is with personalized and

relatable

content, in

another

not the same one or ones already mentioned or implied

other

words name of the

product

is everything now,

thus

it is important to cultivate

an

Suggestion

a

unique

brand

story and

brand

identity which later will help to build the

brand

awareness.

In addition

, celebrity endorsement can

also

have a huge impact as brands cooperate with household

names

Accept comma addition

names, for

for

example social

Accept comma addition

example, social

media

influencers

, singers, actors and even sportsmen as their reputation can improve the level of credibility to the

brand

in society.

On the other hand

, we can read about scandals relating to inappropriate advertising and marketing. It is a challenging task to create a

promotion

that can be suitable and attractive for all generations and nations with different mentalities and views.

Moreover

, advertising does not take into

the consideration all aspects

Suggestion

consideration all the aspects

of

product

benefits and

quality

and it is worth mentioning that the present-day customers are more fastidious.

Hence

, the

quality

of the

product

should not be neglected as the top

quality

can increase customer satisfaction and loyalty, and appeal new people because the

quality

undoubtedly has effects on the reputation. To sum it up,

i

refers to the speaker or writer

I

strongly believe that both

promotion

and

quality

are important as poor branding in a digital era of social credibility and

brand

recognition can make a

product

irrelevant. But anyway, if brilliant

promotion

can promise a good launch of the business, only top

quality

can maintain its success.

Hence

, these two elements cannot exist without each other because only together they can turn an ordinary start-up into a well-known multinational corporation.