Today the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree with these views?

Nowadays, there are a lot of advertisements on television and social media. Most of people believe in adverts, especially on social media
such
as Instagram.
Also
, in most countries advertisement agencies are using famous and popular persons to advertise goods, especially cosmetic or expensive brand clothes for young people. People are buying these goods, but it does not mean that these goods are necessary. In
this
essay I will write my view of advertising power and I will explain why I agree with the argument that people are buying goods which are not necessary or important to our daily life. In my view, the grand companies
such
as Apple, Tesla, Samsung and etc., has a lot of resources to build a high quality marketing system. These types of companies know how to wash brains and how to represent unnecessary
product
as important.
For example
, two years ago, the Apple company presented wireless earphones and the
last
year top Christmas present was these earphones.
On the other hand
,
this
is an achievement in technology, but their main idea was not to achieve something, but they wanted to increase a sale of
this
product
.
Furthermore
, they were using a famous
person
which is
influences
Suggestion
influenced
for young people to advertise their
product
. From my own opinion, I think, that the advertisements made a biggest influence for a young
person
. Nowadays, the young people are buying everything that they are seeing advertised on the social media.
Moreover
, before they are buying they are not thinking if
this
product
is good and safe to use. They are buying, because their famous
person
was representing it. In conclusion, I think that we are using a lot of goods which are not necessary in our lives, but we are buying it, because we are humans and we believe in advertisements on television or social media, especially if advertise was made by using a famous
person
.
Submitted by Renata Pajadiene on

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    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
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    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
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Topic Vocabulary:
  • consumer behavior
  • perceived need
  • lifestyle aspirations
  • brand image
  • prestige
  • psychological techniques
  • scarcity
  • social proof
  • celebrity endorsements
  • technological advancements
  • product innovations
  • emerging consumer needs
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