Many famous sports players advertise sports products. Do the advantages outweigh the disadvantages?

The culture of celebrities being the face of commercial products,

such

as drinks and household materials, has permeated sports.

This

essay will discuss both the merits and demerits of

such

arrangement,

then

outline my reasons for arguing that the latter outnumbers the former. Admittedly, well-known individuals being affiliated with brands are becoming an increasingly popular movement, with obvious benefits for the manufacturing company, as

such

relationship reflects positively on their sales.

For example

, Adidas reported an approximate 16 percent rise in profit after signing Christiano Ronaldo onto their team as an ambassador. Businesses have a main purpose of making gains, and the above method is a clever way of attaining

this

goal,

moreover

, not only does

this

action uplift the organization, it

also

enriches the athlete.

However

, there are a number of downsides to

this

practice.

Firstly

, it promotes unhealthy behaviour among customers,

for instance

, Lionel Messi's presence in a coca cola advert will influence many people to consume the product in quantities that could be detrimental to their health.

Furthermore

, fans of these icons purchase publicised items regardless of its quality, or their need for it.

This in

Accept comma addition

This, in

turn, facilitates harmful shopping habits among the public. In conclusion,

although

sport stars representing certain production industries can be beneficial to both the industry and the athletes, the public has quite a lot to lose from

such

an arrangement,

thus

, only quality materials should be promoted by reputable sports people.