Large businesses have big budgets for marketing and promotion and, as a result, people gravitate towards buying their products.What problems does this cause? What could be done to encourage people to buy local products? Give reasons for your answer and include any relevant examples from your own knowledge or experience.

There is no doubt that multi-national companies have a separate fund only for marketing

thier

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their

products to the target population. By doing

this

, would cause harm to the local business since they could not compete

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with

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the giant ones.

However

,

this

can be counteracted by giving financial aid and training

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on

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how to attract their customers.

Firstly

, when an international company

lauches

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launches

thier

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their

a new brand locally, they often start a massive campaign to canvas their consumers by offering a lot of reductions and gifts.

This

is because they have

an

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apply

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adequate staff and money to implement their plan of action.

However

,

on the other hand

, local small scale business firms usually, find it a tough time for them since they may not have sufficient resource to sustain

this

field.

For example

, when

walmart

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Walmart

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started its brand new supermarket in India, the local

venders

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vendors

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were experienced the same and many

such

shops were vanished to nowhere.

As a result

,

f

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the

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inancial status of the native people

are

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is

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severely affected.

Nevertheless

, the above-mentioned consequence can be effectively reduced, if the government makes feasible strategies to minimise the repercussions.

First

and foremost, educate the local people about the quality of the locally-produced items, fresh and affordable, and the money, which

spend

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spends

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on them would circulate there itself, rather than going to abroad, since it is not international chains.

Secondly

, the shop owners would be trained how to make

p

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a

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rofit,

for instance

, modify their outlets, enhance customer care services, and provide

c

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a

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lean and safe environment for their consumers, along with loan facility to furnish the company to upgrade to an international standard. In conclusion, while the introduction of

world renowned

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world-renowned

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companies to local markets,

this

would negatively impact the small businesses. Despite the issues, it can be reduced by the government's assistance. It is recommended that every country needs to support their local

bussinesses

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businesses

,

otherwise

,

this

may lead

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to

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many problems.