Some people think that the only way to have success in business is to have a unique product. What factors do you think influence the success of a company

The vast majority of people believe, that the sole way of attaining success is by producing a unique commodity, which is partially true. Having a unique item is important,
however
,there are other factors that affect the growth of a company,
such
as, advertising and marketing of the product, location of the business and after-sale services. These benchmarks will be
further
discussed in
this
essay.
To begin
with, the location of the business is crucial, as it plays a vital role in assessing the market for the component being sold. If there is no requirement in the market, there will be no selling, which
further
leads to losses.
For instance
, the demand for Apple products is high in a given area, so, it will be beneficial to establish an apple store in that area, to meet the demand of the products. Advertisement and marketing team will come into action here, as there job is to increase the popularity of the item, either through print media which includes, newspapers, magazines,etc. or digital media like, websites, television, etc.
Furthermore
, exploring the market for the product
also
comes under their department,
for example
, in my role as a marketing executive, I used to find out where the products or services being marketed are in great need, and inform it to the sales team, which aided them in focusing on their deal. I reckon
,
Remove the comma
apply
show examples
the after-sale services are equally important as that of the before purchase services, warranty and guarantee services, repair services, to name a couple. Business owners must be aware of the customer's feedback on their commodity, which will assist them in improving it
accordingly
. Customer satisfaction should be an enterprise's moto, as a satisfied customer will introduce the artefact to their friends and family. To conclude, there are some benchmarks to establish a successful business and each one of them is equally crucial and an entrepreneur can not simply depend on one factor.
Submitted by Navjit Kaur on

Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

What to do next:
Look at other essays: