some people say that advertising is extremely successful at persuading us to buy things, other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your own opinion.

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It is now common knowledge that the advert of
goods
Use synonyms
and services is a simple way of encouraging many to purchase wares,
while
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others are of the notion that commercials have no impact on their choice of merchandise.
This
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essay
would
Wrong verb form
will
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discuss both views, though I am of the opinion that these notices on wares impact our choices to a large extent. The advent of a new commodity brought to our notice either via social media , billboard or other means directly or indirectly influence our choices , as these items are registered in our subconscious.
Hence
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, when we go to the
market place
Correct your spelling
marketplace
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, we already have a biased mind and pick
goods
Use synonyms
we recently came in contact with. Commercials
also
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have an effect on
the
Correct article usage
apply
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little children as they are easily impressionable
with
Change preposition
by
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the colourful and glamorous
scheme
Fix the agreement mistake
schemes
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the companies employ. Children
enforce
Verb problem
force
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parents to get a particular brand they were recently exposed to.
For instance
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, a child who saw an advert
of
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for
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kiddies chocolate would immediately pick it up at any given opportunity and cry until
its
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it was
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paid for.
This
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explains
further
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the persuasive effect of promotion on the mind, it's an indirect approach which is highly productive.
On the other hand
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, promotions of
goods
Use synonyms
are ignored entirely by some marketers because brands are promoted rather than the quality of products. A number of times, it's been found that the nature of items have been compromised, but remain in the market because of high demands following sales.
For example
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, shea butter cream which had no place in
the
Correct article usage
apply
show examples
social media in the '90s, but had a very high moisturizing quality is now known all over for its branded name with poor quality. A number of junk food, cigarette and alcohol are
also
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put in the media, these promote bad choices in children,
thus
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parents may decide to put a ban on an advert in homes. In conclusion, my opinion remains,
Correct word choice
that
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commercials bring an awareness of
goods
Use synonyms
and services to our doorstep,
hence
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, the pressure to be biased in the marketplace.
Submitted by Dammy on

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Structure your answers in logical paragraphs

The easiest way to score well on the IELTS Task 2 writing portion is to structure your writing in a solid essay format.

A strong argument essay structure can be split up into 4 paragraphs, each containing 4 sentences (except the conclusion paragraph, which only contains 3 sentences).

Stick to this essay structure:

  • Paragraph 1 - Introduction
  • Paragraph 2 - First supporting paragraph
  • Paragraph 3 - Second supporting paragraph
  • Paragraph 4 - Conclusion

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Topic Vocabulary:
  • persuade
  • promote
  • attract
  • influence
  • impact
  • consumerism
  • commercialism
  • market
  • product
  • brand
  • endorsement
  • manipulative
  • saturated
  • overwhelmed
  • repetitive
  • distracting
  • irrelevant
  • exaggerated
  • misleading
  • desensitized
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