The number of advertisements for charities on television and the internet seems to be increasing. What is causing this ? Is this a positive or negative development ? Give reasons for your answer & include any relevant examples from your knowledge or experience.

In the

last

few years, it has been seen that online fundraising campaigns sky-rocketed enormously. A greater and ever-increasing reach of donation advertisements has become concerned for a few people, whereas others see them as an encouraging development. In

this

essay, I shall discuss both the sides of

this

notion and I shall

also

present a rationale behind my opinion on

this

topic, that I see it as a positive development. Internet and television have played a pivotal role in allowing philanthropy seekers to reach prospective donors within a short period of time.

For example

, a flood-affected farmer is now able to generate enough money by raising campaigns on websites like 'gofundme.com'. In old times, due to infrastructural limitations, there was an upper limit on the number of donors that can be reached.

However

, with the help of modern technology, A needy can connect to the potential donor in different ways.

Therefore

, mediums

such

as the internet and television are proving as a blessing to potential fund-seekers. Of course, there are many negative and dark sides too exists

in contrast

to feel-good stories, as in some cases, there are intruders and fraudsters scamming

this

humanitarian medium. It can be felt from many testimonials from people who got robbed in

such

incidents. A similar case was well documented a few years back when a donation seeker faked his illness in order to generate wealth for his luxurious lifestyle. Because of crimes like these donors get repelled from genuine

charity

subjects. It

also

adds an additional burden on advertisement platforms to diligently call out wrongdoings and provide legal assistance to the victims, who start seeing every

charity

advertisement in a bad light. In conclusion, I am optimistic about the intent and penetration of

charity

advertisements and see them as a positive development. But, at the same time, one has to be careful while getting engaged with a particular

charity

program.

Charity

is a god's work and the advertisements provide the necessary infrastructure to both a person in need as well as the selfless donor.