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Band 6

People buy a product if it fulfills their needs; there is no need for advertisement. To what extent do you agree or disagree with it?

#people #product #advertisement
It is widely believed that advertisement serves no purpose as people purchase
products
 according to their needs. But, I completely disagree with
this
 statement. According to
advertisements
 provide information about the new and upcoming
products
 in the
market
. In the forthcoming paragraphs, I shall explain how
advertisements
 at times help to form better choices about the
products
.
Firstly
,
advertisements
 help to create awareness about new and upgraded
products
 in the
market
. It helps keep the consumer updated about the variety of
products
 available in the
market
 at affordable prices.
For example
,
advertisements
 helped Kindle to promote its business to a wide range of customers.
Similarly
, through
advertisements
, new companies get a chance to endorse their
products
 to unknown
consumers
 and increase their reach.
Secondly
,
advertisements
 can be beneficial for both sellers and
consumers
. Sellers can promote their goods and services through
advertisements
, and
consumers
 can know the information of goods and discount deals in the
market
.
Moreover
, it helps
consumers
 to make more informed decisions.
Also
,
consumers
 grow aware of brands that cater for their needs better from the
advertisements
. It
also
 helps businesses to build brand recognition.
Although
advertisements
 help create awareness, they induce a sense of urgency and desire by targeting the consumer's psychology. In conclusion, companies certainly fool their
consumers
 through fancy
advertisements
. But I can't entirely agree with the belief that
advertisements
 do not serve any purpose. Indeed, there are good and bad
advertisements
. Still, it plays a very significant role in society by helping companies create more awareness amongst the
consumers
 about the availability of
products
.
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Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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Topic Vocabulary:
  • awareness
  • functionality
  • existence
  • potential customers
  • demand
  • features
  • benefits
  • purchase decisions
  • perceived value
  • necessity
  • brand image
  • product perception
  • differentiate
  • crowded market
  • persuade
  • emotional responses
  • connection
  • multiple options
  • word-of-mouth
  • social media influence
  • marketing campaigns
  • positive word-of-mouth
  • inform
  • drive purchase decisions
  • superior
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