Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both these views and give your own opinion.

Advertising has played a big
role
in the recent past and many advancements have been made in marketing a
product
. Some
people
believe that advertising has played a significant
role
in persuading us to buy things whereas others think that we are used to it and we do not pay attention to
advertisements
anymore. In my opinion, advertising plays an important
role
and is successful in convincing us to buy
products
to a large extent and
this
essay will discuss both points of view. In recent times, mankind has been engrossed in television and other digital devices which have given
companies
an opportunity to successfully market their
products
. There are a number of adverts that run on the television while we watch a movie, a comedy show, or a live sports match and our attention is on the TV screen throughout the show,movie or match which allows
companies
to market their
products
digitally and if someone is looking to buy a new
product
and watches the
advertisement
then
it convince the customer to buy something they need. To cite an example, I wanted to buy a new
phone
in 2018 and I was confused between the two brands. Fortunately, I saw an
advertisement
for an Apple
phone
running on the television while watching a cricket match and I was convinced to buy that particular
phone
as I could not resist after looking at the details.
Furthermore
,
companies
are investing a lot of money on promotions and
advertisements
and the content provided in the
advertisements
is getting better day by day due to which
companies
are highly successful in persuading
people
to buy their
products
.
On the other hand
, there is a limit to the attention span of mankind and some
people
believe that we are so used to see
advertisements
that we tend to ignore them completely. In
this
situation, if a customer is not looking to buy a particular
product
then
they will ignore the advert and
people
are inclined towards putting the TV on mute on the
advertisements
begin.
Moreover
, sometimes an
advertisement
pops up on our mobile
phone
and we ignore that completely as it looks like a promotional message.
For instance
, my father used to get a number of
advertisements
on his
phone
and he opted to use the "Do not disturb" service provided by the telecom company. In a nutshell,
advertisement
plays a significant
role
in eradicating the thoughts of not buying a
product
by creating luring adverts and
on the other
hand
Add a comma
,hand
show examples
too much promotion can work against the company as
people
start
ignoring
Correct pronoun usage
itignoring
show examples
.
Advertisement
strategies should be laid in a way where
people
do not get irritated by multiple ads.
Submitted by gagan.katalyst on

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Use cohesive linking words accurately and appropriately

Linking words are very important in your essay.

To score effectively on your IELTS exam, you should make an effort to implement short concise sentences coupled with linking words.

Almost every sentence in your essay should have a linking word of some sort.

In fact, the only sentences that can omit linking words are your background sentence and thesis.

Linking word examples:

  • firstly
  • secondly
  • thirdly
  • in additional
  • moreover
  • also
  • for example
  • for instance
  • therefore
  • however
  • although
  • even though
  • despite

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Essentional vocabulary list for IELTS Writing 7+

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Topic Vocabulary:
  • persuade
  • promote
  • attract
  • influence
  • impact
  • consumerism
  • commercialism
  • market
  • product
  • brand
  • endorsement
  • manipulative
  • saturated
  • overwhelmed
  • repetitive
  • distracting
  • irrelevant
  • exaggerated
  • misleading
  • desensitized
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