Companies spend millions each year on advertising online, in magazines and billboards. These adverts can encourage people to buy products that they do not really need? What are the positive and negative effects of consumerism?

With technological advancement, the advertisement

also

moulded its way of presentation. A number of mega-companies rely on advertising to make their business more productive and profitable.

However

,

this

way of commercialism

also

encourages people to purchase unnecessary products. In my opinion,

although

commercialism has both positive and negative effects, still its advantages outweigh its disadvantages. To start with, the express benefit of advertisement is that one can always remain in touch with trendy stuff.

For example

, all the mega brands continuously depict their latest arrivals through various forms of advertisements throughout the year.

This

ultimately helps

customers

to know about fresh arrivals.

In addition

to

this

, the healthy competition of consumerism leads towards some discount offers.

For instance

, cloth brands at the start of the season introduce various offers to grab the

customers

.

This

competition not only has a positive impact on the price but

also

results in a high-quality product.

Consequently

,

customers

are usually blessed with high-quality and low-price products because of advertisements.

On the other hand

,

this

type of marketing technique can stimulate

customers

to buy unnecessary products.

For example

, a young millennial is usually get attracted by the latest technological mod cons like X-Box, - Phone etc. So, watching commercials of

such

gadgets can captivate him to purchase them, despite the fact, he was not in need of them. In conclusion, advertisement has become the backbone of any organization and it’s helping the

customers

as well in a number of positive ways.

Although

sometimes it inspires people to purchase unimportant things,

this

factor can be controlled by strong will.