Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoint do you agree with?

#people #advertisements #products #lives

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Nowadays, there is a constant barrage of advertisements flooding every medium of communication and public venue. Advertisers have always worked hard to make sure that as many

people

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as possible are exposed to their marketing campaigns. In my opinion, I believe that adverts are important to companies

First

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, the purpose of any advert is to entice potential customers to buy the advertised product. Many marketing campaigns have become cultural phenomena and had lead to massive increases in sales for their respective products.

For example

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, the "Just Do It" campaign by Nike has become so widespread to the point that those words have become synonymous with the

brand

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itself.

Moreover

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this

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has lead

people

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to recognize Nike as a sporting

brand

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that they can think of when they wish to buy a new pair of running shoes.

This

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is what is known as a "mindshare": the consumer's awareness of a product or

brand

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On the other hand

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, a lot of

people

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blame the constant bombardment of ads for their increased spending on things they do not need. Advertisers usually play up the worth of their offering and create an atmosphere where a particular

brand

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such

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as an iPhone becomes a status symbol,

thus

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people

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fork over more money for items they do not need, or for which there are cheaper alternatives better suited for their needs. In conclusion, while I believe that advertisements are necessary for companies to introduce their latest and greatest offerings to potential buyers, one has to acknowledge that their ads are powerful influences on

people

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, and have lead to an increasing number of

people

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indulging in unnecessary purchases for status, fad or merely because the ad made the product look like an absolute must-buy.

Submitted by talal.alkhaldi on Fri Oct 15 2021

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7
Linking words
meeting the goal of 7 or more
2
Word repetition
meeting the goal of 3 or fewer
0
Grammar mistakes
detected issues

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Overall Band Score

Coherence and Cohesion: 9.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 7.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 7.5

Complete response

7.5

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

287 words

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Topic Vocabulary:

encourage
persuade
manipulative
unnecessary
excessive
artificial needs
desires
consumers
oversaturation
impulse buying
financial problems
inform
educate
features
benefits
innovations
raise awareness
social issues
positive behavior
enrich
well-being

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Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoint do you agree with?

Many parents choose to teach their children at home instead of sending them to school. Do you think the benefits of homeschooling outweigh its drawbacks?

In some countries an increasing number of people are suffering from health problems as a result of eating too much fast food. It is therefore necessary for governments to impose a higher tax on this kind of food To what extent do you agree or disagree with this opinion?

Today more and more tourist are visiting places where conditions are difficult, such as the Sahara desert or the Antarctica. What are the benefits and disadvantages for tourists who visit such places?

Most people are not interested in how their food has been produced. They only care about how much it costs. To what extent to you agree or disagree?