some people think that only way to judge someone's success in business is by the amount of money they make. Is money a true indicator of success of a business? In what other ways could success in a business be measured?

It is common for people to be judged as successful, based on the financial soundness of their

business

.

However

, some sections of society believe that there is more to it than just being rich. In

this

essay, we shall discuss the other ways in which a successful

business

can be measured. More money equals success.

This

is the philosophy that many people follow, and in one aspect it is true. The most successful organisations are the ones that generate the most revenue.

However

, the flaw in

this

logic, is that it does not take into account the nature of

business

.

For example

, in South America, the biggest export for many countries is the illegal transportation of drugs to North America and abroad. So based on the earlier shared equation,

this

makes it the most successful

business

, because it generates the most revenue.

Therefore

a company can be assessed as successful, based on the legality of the nature of the products it is dealing in, the satisfaction from the customers, satisfaction from the employees, and

lastly

the ability to stay in the market for long periods. These are vital for an organisation because there will always be periods when a firm goes into a bit of a slump.

This

is a given, but if during

this

slump it loses the trust of customers and staff, well

then

it is not truly a successful company. In conclusion, success should never be associated only with the amount of money generated. In

this

day and age, there are many other factors, which I have listed earlier. So, if you manage to retain the latter,

then

a company will become successful.