It is important for travelers and business people to understand the cultures they come into contact with. However, briefly. What are the main advantages of doing so? What do you think is the disadvantage of not doing so?

There are both pros and cons for tourists and businessmen and women to have a deep understanding of the different cultures they come across. Deep insights and rich knowledge of one

culture

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will not only bridge the communication gap but

also

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enable to

build

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building

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of

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a trustworthy relationship with the nation.

For instance

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,

Japanese

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tourists tend to buy more survivors at

the

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apply

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stores with

Japanese

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-speaking

shop keepers

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shopkeepers

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in foreign countries, since they can ask

anything

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for anything

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until they build trust in the product in their mother tongue. In fact, when my mother and I visited Turkey five years ago, we bought several cloth pillow covers from a cheerful guy who spoke

Japanese

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. The fun in shopping is not gaining the material, but experiencing unique events and communicating with the world you have never before.

On the other hand

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, the major downside would be that cultural understanding may cause misunderstandings.

For example

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, some foreign people who fluently speak

Japanese

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tend to be regarded as

Japanese

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and occasionally make themselves misunderstood. In fact, one of my

labmatemates

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labmates

from China spoke so fluently

Japanese

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that teachers thought of him as a

Japanese

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student and expected him to behave in the most common way in

Japanese

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culture

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.

As a result

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, he felt extreme pressure on it and

fail

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failed

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to succeed in school work.

That is

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, the cultural gap will rarely disappear no matter how well you speak that language. To make matters worse,

the

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a

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person with deep insights into one

culture

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will be highly expected to behave like a native person.

To sum up

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, cultural understanding in business and tourism is like both sides of a coin. The more you learn about that

culture

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, the closer relationship you can build with the nation.

However

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, it means that you are expected to be the native and judged in detail .