The number of advertisements for charities on television and the internet seems to be increasing. What is causing this ? Is this a positive or negative development ? Give reasons for your answer & include any relevant examples from your knowledge or experience.

It is notorious how many charities are choosing to advertise their activities on mass media, particularly on
television
. Some are wondering the reason behind
this
situation, as well as if it is a positive or negative development. The origin and implications of the late surge of T.V
charity
commercials will be analyzed here. It is well established the most popular mass communication media is
television
.
For example
, we can confidently say
this
based on the fact every household owns at least one, in many cases more than that.
Therefore
, with one advertisement
charity
organisations
can reach a large number of people.
Consequently
,
television
spots have become the most popular method of publicity among these
organisations
. Communities with a strong support network and enough resources from their government will not need to rely on these
organisations
.
For instance
, a thriving population should have fewer charities soliciting.
Hence
seeing more advertisements means the population is not being aided by the authorities enough. Admittedly, seeing more
charity
spots on
television
is a negative reflection of the community's status and its government's performance.
As a
result
Add a comma
,result
show examples
we can say that seeing fewer advertisements is positive. In conclusion, it is no surprise that charities are choosing
television
to gain more donations as it represents the soundest financial choice.
Nevertheless
, seeing more
organisations
asking for money speaks badly of the pertinent authorities who should be bearing the burden and not these social groups. Despite all
this
,
charity
organisations
are looking for new ways to gather money. Though
television
will always be the most popular and effective.
Submitted by vmal541 on

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You are not ready for IELTS Speaking, if you

  • Can’t speak smoothly without pauses.
  • Use simple words and lack vocabulary.
  • Feel nervous and anxious when speaking.
Topic Vocabulary:
  • nonprofit organization
  • crowdfunding
  • philanthropy
  • altruism
  • donor fatigue
  • corporate social responsibility
  • social media influence
  • charitable giving
  • sponsorship
  • transparency
  • accountability
  • awareness campaign
  • digital marketing
  • emotional appeal
  • fundraising
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