In theie advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Currently, business owners often claim that their
products
are new in some aspects in their advertisements.
This
is mainly because they want to draw attention from their customers. From my perspective,
this
phenomenon should be seen as a negative development as individuals will generally focus on new goods and forget many traditional valuable items. The primary reason that a great number of new innovations are spotlighted in
the
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advertisements is that it is a marketing strategy to allure more customers.
In other words
, every time
when
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new
products
with new features are launched, people are always fascinated by that brand. Not only a particular item becomes popular but
also
other
products
under that brand attract more consumers.
This
is evident
according to
Diamon Grains, a food company, pointing out that when new flavours of snacks are introduced, other types of snacks under its brand receive more recognition as well.
Nevertheless
, emphasizing new characteristics of commodities in ads should be considered a negative development.
This
is because, in the long run, there will be no original
products
left to be seen since they are substituted by the latest developed items.
Consequently
, societies lost several precious goods.
For instance
, it is difficult to find traditional Thai desserts to eat in Bangkok.
In contrast
, boba tea, chocolate cake and Italian pudding are prevalent. In conclusion, numerous companies are trying to represent new features of their commodities in order to acquire consumers’ concentration.
This
action can cause catastrophic losses in cultural
products
.
Thus
, I believe that
this
is definitely a negative development.
Submitted by Rain on

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Grammar
There are a few minor grammatical errors throughout the essay. For instance, 'societies lost several precious goods' should be 'society loses several precious goods.'
Vocabulary
The essay often talks about 'new products,' it would sound better if you diversify the language a bit. For example: 'innovative items', 'recently developed commodities', etc.
Ideas
The essay does a great job of providing specifics and well-developed examples. It will benefit from a deeper analysis or explanation regarding why it's negative that society will lose traditional items. For instance, explain the role of traditional items in preserving cultural heritage.
Topic Vocabulary:
  • Competition
  • Consumer demand
  • Novelty
  • Innovation
  • Progress
  • Differentiation
  • Attract
  • Generate
  • Interest
  • Positive aspect
  • Negative aspect
  • Emphasize
  • Balancing
  • Quality
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