Some believe that people will purchase a product based on their needs and advertising is not needed. To what extent do you agree or disagree?

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In the current modern world, because of a highly competitive market, advertising is one the largest industries which helps other businesses to grow their share of the market. In my opinion, advertisements influence potential customers in two different ways.

First

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, to persuade them to buy new products which they do not know about.

Second

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, to change their opinion about the brand of the goods which they really need to buy. On the one hand, some people are not aware of the solutions available for their needs. One of the important roles of the advertising industry is to introduce new products, being unavailable once, whereby people’s hidden desires could be satisfied.

For instance

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, if someone has a problem with chopping potatoes for cooking and a new tool has been produced to do

this

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in a faster and safer way, he will not know about it without being exposed to advertisements.

On the contrary

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, some purchases are

initially

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planned by the customers. Take daily consumer products as an instance, people usually know what they need for their meal. In

this

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case, the role of advertisement is to persuade them to buy a different brand, by giving more information and emphasizing the features. They often do

this

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using a variety of techniques

such

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as hiring billboards, producing short footage and offering discounts. All in all,

although

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the majority of people know about their needs for shopping, advertising can introduce them to new kinds of goods and influence their decision about the make and brand they have chosen to buy.

Submitted by Serhii Baraniuk on Sat Jan 08 2022

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Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

Summary
Restatement of thesis
Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

In conclusion
To conclude
To summarize
Finally
In a nutshell
In general

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8
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meeting the goal of 7 or more
0
Word repetition
meeting the goal of 3 or fewer
0
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 4.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 9.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 7.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

256 words

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Some believe that people will purchase a product based on their needs and advertising is not needed. To what extent do you agree or disagree?

Include an introduction and conclusion

It is not necessary to travel to other places to learn the culture of other people. We can learn just as much from books, films and the internet. Do you agree or disagree?

In a number of countries some people think it is necessary to spend large sums of money on constructing high speed railway lines for inter-city travel. Others believe this money should be spent on improving existing public transport. Discuss both views and give your opinion.

Some people think that cultural traditions may be destroyed when they are used as money-making attractions aimed at tourists. Others believe it is the only way to save these traditions. Discuss both views and give your opinion.