In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

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Nowadays, the development of advertising is constantly on the rise. Most companies promote their
products
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by emphasising their unique quality. Personally, I believe that
this
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development will result in positive effects.
This
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essay will discuss the reason why
this
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method
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is very popular in recent times, as well as the advantages of
this
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kind of
advertisement
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.
Firstly
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, Most organisations believe that emphasising the exclusive part of the
products
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is the best
method
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.
For instance
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, the
advertisement
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of Tesla represents the unique functions of these genuine smart cars, making
people
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interested a lot in
this
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innovation because of its characteristics in the aspect of technology.
This
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shows that
people
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tend to be interested in features that they are not familiar with.
Therefore
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, it is clear that
this
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promotion
method
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is very effective, as
such
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businesses use
this
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approach to gain the attention of individuals.
Secondly
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,
this
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way of advertising provides advantages to both consumers and manufacturers.
For example
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, a company that advertises the extraordinary features of their
products
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can gain more
people
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who are interested, whereas some folks will comprehend the quality of
products
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by viewing the
advertisement
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and
such
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quality might help them in many ways.
This
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shows that both
people
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and organisations receive the merits in different ways.
As a result
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, it is apparent that
this
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promoting strategy provides advantages. In conclusion, the business these days are using
this
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method
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because of its capability to persuade individuals.
Moreover
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,
this
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makes it clear that
this
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advertisement
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style is deemed as a positive development, as the positive effects of
this
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promotion are greater than the adverse effects.
Submitted by Mry on

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Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
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