In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Nowadays, the development of advertising is constantly on the rise. Most companies promote their
products
by emphasising their unique quality. Personally, I believe that
this
development will result in positive effects.
This
essay will discuss the reason why
this
method
is very popular in recent times, as well as the advantages of
this
kind of
advertisement
.
Firstly
, Most organisations believe that emphasising the exclusive part of the
products
is the best
method
.
For instance
, the
advertisement
of Tesla represents the unique functions of these genuine smart cars, making
people
interested a lot in
this
innovation because of its characteristics in the aspect of technology.
This
shows that
people
tend to be interested in features that they are not familiar with.
Therefore
, it is clear that
this
promotion
method
is very effective, as
such
businesses use
this
approach to gain the attention of individuals.
Secondly
,
this
way of advertising provides advantages to both consumers and manufacturers.
For example
, a company that advertises the extraordinary features of their
products
can gain more
people
who are interested, whereas some folks will comprehend the quality of
products
by viewing the
advertisement
and
such
quality might help them in many ways.
This
shows that both
people
and organisations receive the merits in different ways.
As a result
, it is apparent that
this
promoting strategy provides advantages. In conclusion, the business these days are using
this
method
because of its capability to persuade individuals.
Moreover
,
this
makes it clear that
this
advertisement
style is deemed as a positive development, as the positive effects of
this
promotion are greater than the adverse effects.
Submitted by Mry on

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Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
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