Nowadays many people prefer to buy famous brands of clothes, cars and other items. What are the reasons for this? Do you think it is a positive or negative development?

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Shopping for well-known
products
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has been an upward trend in many nations.
This
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may be a result of global advertising and qualified properties. In my opinion, I oppose
this
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trend because it can bring about social problems regarding the economy and the environment.
To begin
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with, there are numerous reasons why luxury brand names become popular. One of the most important
issues
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is the effect of advertising.Many producers choose the world's famous stars, singers and influencers to attract consumers.
For example
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, Hollywood leading actors are directed to drive the latest cars in action movies.Not only admiration for personal character develops , but the sales of
such
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cars
also
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rise sharply after movie broadcasting.
Subsequently
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, the social value of purchasing is materialism which prefers figures to functions.
In addition
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, famous items are made up of quality materials,
thus
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the durability and function
last
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longer than any other brands. Thereby, most people tend to select them for their demands.
However
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,
this
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phenomenon should be a negative development that creates a significant social impact .
First
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of all, financial problems usually arise when dealing with high-end
products
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.Developing countries are less wealthy to follow the trends in developed nations.
As a result
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, people may have loans because of buying expensive items.
For instance
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, Thai women shopped many luxury bags to serve their demands, unfortunately, they encounter difficulties in money management.
Secondly
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, many conservationists are concerned about environmental
issues
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from
such
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products
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.Many collections have been released years by years to convince buyers.
Consequently
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, the old items are thrown away increasing the enormous waste.Both mentioned
issues
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are examples of the adverse results of consumerism. In conclusion,
although
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famous brands have an influence on people's choices around the world, they should be regulated by controlling the prices and
products
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' materials.
This
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would minimize the serious consequences in terms of economical and environmental
issues
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.
Submitted by paisarnsi182 on

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Topic Vocabulary:
  • Conspicuous consumption
  • Brand loyalty
  • Elitism
  • Marketing strategies
  • Consumer psychology
  • Purchase behavior
  • Economic stratification
  • Sustainability
  • Luxury goods
  • Peer influence
  • Global marketing
  • Brand equity
  • Materialistic values
  • Status symbol
  • Quality perception
  • Investment piece
  • Influencer culture
  • Exclusivity
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