Some people say that advertising is extremely succesful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your opinion.

#people #attention

Nowadays, some

people

believe that advertising has a powerful impact in encouraging

people

to purchase things, while others assume that advertising is a common method that has the least influence in persuading

people

to buy stuff.

This

essay will examine both views, and I will explain why Elaboration Likelihood Model (ELM) in

ads

would provide a better outcome to persuade the public.

To begin

with, advertising is a routine publication that can not be separated from daily life, it can be found easily in most public spaces even on private devices. Considering the amount of commercial consumption, many

people

tend to be ignorant about ad attendance and would prefer to focus on their own businesses,

instead

of paying attention to the displaying

ads

This

phenomenon

thus

results in an inefficient marketing strategy, with failure in building public awareness of certain brands.

Although

advertising appeared to become a source of distractions for some

people

, it still remains important for the company to establish the product image by exposing

ads

. Responding to the concerns by encouraging

people

to have awareness and purchase products, commercial publications presume as a necessary method to boost sales.

Nevertheless

, the triumph of the

ads

will depend on how the product is presented.

Consequently

, the company should create a proportional strategy, which can be actualized by implementing an elaboration likelihood model that combines both peripheral route and central route. To illustrate, the product placement of coffee candy named Kopiko on the well-known Korean drama called Vicenzo.

This

strategy succeeded in accelerating the company's profits and even increased the share value of the brand.

Thus

, soft selling

ads

are considered a more efficient way to obtain public attention against products. To conclude, even though

ads

may be recognized as a less attractive tool in capturing public desire to buy things, there are additional circumstances that can be applied to maximizing the function of advertising.

Submitted by serlyayus on Sun Jul 24 2022

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Fully explain your ideas

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Sentence 2 - Detailed background statement
Sentence 3 - Thesis
Sentence 4 - Outline sentence

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Sentence 1 - Topic sentence
Sentence 2 - Example
Sentence 3 - Discussion
Sentence 4 - Conclusion

Paragraph 3 - Second supporting paragraph

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Sentence 2 - Example
Sentence 3 - Discussion
Sentence 4 - Conclusion

Paragraph 4 - Conclusion

Sentence 1 - Summary
Sentence 2 - Restatement of thesis
Sentence 3 - Prediction or recommendation

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7Linking words
meeting the goal of 7 or more
2Word repetition
meeting the goal of 3 or fewer
0Grammar mistakes
 

5 paragraphs

315 words

0123456789.0505

Overall Band Score

Coherence and Cohesion: 6.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 7.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 5.5

Complete response

5.5

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

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Topic Vocabulary:

persuade
promote
attract
influence
impact
consumerism
commercialism
market
product
brand
endorsement
manipulative
saturated
overwhelmed
repetitive
distracting
irrelevant
exaggerated
misleading
desensitized

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Some people say that advertising is extremely succesful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your opinion.

Fully explain your ideas

Some people believe that educational success depends on good teacher; others think that it depends on the attitude of the students. Discuss both the views and give your opinion.

In many countries children are engaged in some kind of paid work. Some people regard this as completely wrong, while others consider it as valuable work experience, important for learning and taking responsibility. What are your opinions on this?

“The only way to improve road safety is to have stricter punishments for driving offenders. To what extent do you agree or disagree?”

Some university students want to learn about other subjects in addition to their main subjects. Others believe it is more important to give all their time and attention to studying for a qualification. Discuss both these views and give your own opinion.

In order to solve traffic jams and home problems, people believe that it can be solved by relocating companies, factories and employees to country side. To what extend do you agree?