In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

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Recently, advertisements of businesses always emphasise that their
products
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are new in some way. I think there are reasons based on social-cultural background and
economy
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, and I do consider it is a positive development. Due to advertisements, each of them prefers to emphasise their production is new and differs from others. The main reason for
this
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phenomenon is that our society is becoming more and more creative and diversified. Thanks to four industrial revolutions, we are getting used to a social background which usually has some new breakthrough in
science
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or
technology
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.
This
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offers us a strong desire for newly created objects than old unfashioned ones. At the same time, after the Great Depression in 2008, many people lost their jobs and failed to own the ability of high consumption right now.
For instance
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, before the Depression, many families are not bankrupt and had enough wealth to purchase the
products
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they want.
However
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, nowadays, fewer and fewer people have that capacity. To stimulate the desire for consumption, advertising is aimed to find the point. And the point is creativity and something new in their
products
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. New
products
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could have opportunities to get popular in a region which could make a huge market for sales, while old ones are significantly difficult. In my point of view,
this
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is a positive development. If there is no creativity,
then
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how could
science
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and
technology
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get
further
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improvement?
Science
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and
technology
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are tightly relevant to the
economy
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nowadays.
For instance
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, the success of Samsung and Apple is because they think highly of creativity in their
products
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and consumers' desire for new objects.
Additionally
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, when they make incredible success in business, benefits will be put into research on
technology
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and
science
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conversely
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. And
then
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, new
technology
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will stimulate new consumers to make more benefits.
Correct your spelling
This is
Thisis
Correct your spelling
This is
a specific cycle of
science
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and
economy
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in the modern business society. In conclusion, I think the reasons for
this
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phenomenon are based on both social background and the
economy
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. At the same time,
this
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is a totally positive development in business and society.
Submitted by Meow on

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    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
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    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
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Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
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