Today the high sales of popular consumer goods reflect the power of advertising and not the reals need of the society in which they are sold. To what extent do you agree or disagree.

There has been a controversy about whether the power of advertising outweighs the values of the products themselves. I agree with
this
argument, and my reasons will be explained in the following paragraphs.
First
, they are in line with the tastes of the younger generation. It's expected that young people have evolved into the dominators in the market; their living habits and preferences have changed dramatically. They pursue individualism and uniqueness
instead
of practicality.
Therefore
, those companies have perceived
this
change among clients and have started using the influence of social media to propagate their products. Take Yeezy shoes as an example. Addidas exploits the power of advertising to propagate their
goods
, and advertise Yeezy equals fashion.
Such
an action has caught the attention
,
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and has attracted more young people to buy them.
However
, it has been reported that Yeezy shoes are just exaggerated products.
Second
, using the power of social media to establish social attributes. It's commonplace that companies work together with other companies to launch some collaboration
goods
nowadays. They use eye-catching strategies, and new media to form an enterprise novelty and a certain culture. And with the development of
this
brand, which will eventually form social attributes. Take Supreme as an example. It is a skateboard and clothing brand.
This
brand uses hilarious marketing content, and good-looking packaging to catch an emotional vibe with its customers. Clients will be stimulated and buy its
goods
finally
because they believe to buy Supreme can let them become trendy. In conclusion, I believe advertising is instrumental in promoting the sales of
goods
.
Submitted by junyiwu029 on

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Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

  • Summary
  • Restatement of thesis
  • Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

  • In conclusion
  • To conclude
  • To summarize
  • Finally
  • In a nutshell
  • In general

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Topic Vocabulary:
  • consumer behavior
  • perceived needs
  • emotional appeal
  • brand image
  • marketing strategies
  • materialistic values
  • consumerism
  • manipulative tactics
  • endorsements
  • celebrity marketing
  • promotional tools
  • status symbols
  • luxury
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