Today it is common to see a famous sportsperson advertising sports products. Do the advantages of this trend outweigh the disadvantages?

It is a common practice in

this

present world that most

of

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apply

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famous

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the famous

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athletes

athelets

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athletes

and

sports

icons becomes

brands

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brand

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ambassedors

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ambassadors

many

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for many

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sports

products and

this

helps

manufacturer

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the manufacturer

a manufacturer

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in

the products

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the product's sales and marketing

the sales and marketing of the product

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sales

and marketing. There are many advantages and disadvantages in

this

process and

this

essay discusses

about

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apply

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this

. On one hand, from a

manufacturer

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manufacturer's

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point of view,

sales

and marketing of

a

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apply

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sports

products can boost

up

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apply

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by selecting a renowned

sports

icon for their advertising.

For example

, It is reported that 50% of the

sales

has

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increased for the

sports wear

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sportswear

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manufacturer

"Nike" when they selected tennis Icon Rafel Nadal as their

brand

ambassedor

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ambassador

. The main reason behind

this

is that people have a

tentency

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tendency

to imitate exactly what their

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favourite

favorate

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favourite

sports

person does. Another advantage is that

brand

ambassedors

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ambassadors

help

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the manufacturer

a manufacturer

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manufacturer

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manufacturers

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to create

brand

value.

for instance

, companies like

addidas

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Adidas

Addidas

and Reebok

also

used

sports

icons to increase their

brand

value.

On the Other hand

, if the

product

is of low

quality

,

then

it will give a bad impression to both

sports

star

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stars

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and

manufacturer

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manufacturers

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and can result in the

sales

of the

product

.

Sports

icons

needs

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need

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to put effort to understand the

quality

and public image of the

product

before becoming their

brand

ambassedor

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ambassador

.

For example

, one cricket icon from

india

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India

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have

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has

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featured in

the

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an

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advertisement of

low

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low-quality

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quality

sports wear

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sportswear

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which

resulted

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inresulted

fromresulted

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his reputation. To conclude, it is fair that

sports

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a sports

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person

advertise

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advertises

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for a

sports

brand

of

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if

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he/she really

value

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values

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the

product

quality

and

thus

increase

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increases

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his credibility.

However

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,However

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being a

brand

ambassedor

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ambassador

for a

brand

just for the sake of money will be

act

Wrong verb form

acted

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adversely.