An increasing number of people are buying what they need onlone. What are the advantages and disadvantages for both individuals and companies to shoping online

Nowadays, everyone buys items on the Internet. Shopping online is the main revolution of the 21st century. Someone argues that

this

lead to several advantages whilst others believe that it is negative for people and brands. In

this

essay

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,essay

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I will examine the advantages and disadvantages of

this

phenomenon. I will

also

provide some examples.

To begin

with, shopping on the web has some advantages.

Firstly

, for

individuals

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,individuals

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it is the best option in order to save money and time. They can buy literally whatever they want from their couch and at the same time benefit from lower prices. For these reasons, physical shops are always less crowded, because it is not worth it if you can do the same purchase from your home at a better price.

For instance

, a lot of brands offering on their online e-commerces interesting discounts to their

clients

.

Secondly

, for

companies

, starting to sell on their websites is the best way to improve their earnings.

For example

, by doing that, they can offer the products to a bigger percentage of customers, because the distance is not a problem when it comes to shopping online.

On the other hand

, shopping online has one main disadvantage for both parties.

This

problem is called security. In modern

society

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,society

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data

are the most valuable thing. When we purchase on the Internet, we are sharing our

data

with someone else, usually a business. In the meanwhile,

companies

have to preserve the privacy of their

clients

, by managing

data

in the right way. The problem is when,

for instance

, hackers or maybe other

companies

, use information collected from

clients

to manipulate them or spamming in their email lists.

This

can damage the loyalty of

clients

and the credibility of society.

This

is the biggest risk of shopping online and

unfortunately

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,unfortunately

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sometimes it happens. To conclude, despite there is the possibility to lose

data

and privacy, shopping on the Internet is the best solution for individuals when they want to purchase something new because it is very comfortable for

clients

and at the same time is a scalable business for

companies