More and more people want to buy famous brands with clothes, cars and other items. What are the reasons? Do you think it is a positive or negative development?

In today's modern era, fashion trends are at their pinnacle, and for some reason, people in our nation misunderstand expensive
brands
with fashion, which makes them purchase more branded clothes, cars and other stuff.
This
essay will explore how increased income raises living standards, which leads the public to show off their materialistic life, and how
this
turns into negative development. Increased income has led to higher standards of living,
hence
crowd is in the position to go for top-notch
brands
. Provided that, the public is becoming more materialistic, they associate their status, self-esteem, and authority with these expensive possessions.
Although
these
brands
are more durable and guarantee you quality,
on the contrary
, they are unbelievably pricey. To prove that, a normal cotton T-shirt for girls with good quality is made available at any store for INR 500,
however
, the same T-shirt will cost you three times more of its actual value merely because it has the valuable brand's name over it. As far as I can see , nowadays, people purchase
this
branded stuff to show off, over social media platforms more often, in order to boost their emotions, and some had to do it under pressure to maintain their social image.
For instance
, today all the high-class communities like celebrities, business people, etc merely get over-priced branded things. To be honest,
this
trend is not healthy for our society and affects our community adversely. population owning small businesses are vanishing and hardly able to earn their living.
Furthermore
, spending recklessly on overpriced things is a waste of financial resources. Either they can go for eco-friendly
brands
via which they can contribute to the welfare of underprivileged businessmen. Not only
this
, communities belonging to classes like lower and middle envy their life, and, in order to cope with the trends, they end up wasting money which leads them to a financial crisis. To
recapitualate
Correct your spelling
recapitulate
, a hike in income leads to materialistic life, which makes folks choose luxury products that sometimes impact development negatively as small businesses find it
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hard time to earn a living.
Submitted by ARSHDEEP KAUR on

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    • Sentence 2 - Example
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Topic Vocabulary:
  • Conspicuous consumption
  • Brand loyalty
  • Elitism
  • Marketing strategies
  • Consumer psychology
  • Purchase behavior
  • Economic stratification
  • Sustainability
  • Luxury goods
  • Peer influence
  • Global marketing
  • Brand equity
  • Materialistic values
  • Status symbol
  • Quality perception
  • Investment piece
  • Influencer culture
  • Exclusivity
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