In their advertising, businesses nowadays usually empahsise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

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In
this
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modern ,era
companies
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try to present their
products
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as innovative goods in their advertisements. Competition becomes harder every day and to persuade the customers they should do
this
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matter. I think it will be a destructive way for our environment even though has special advantages. The world economy has a gradual trend and new and creative
companies
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established. Various choices and goods are available in all sections and designers should add useful, innovative and useful details to their
products
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to defeat their competitors.
For example
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in IT technology, mobile
companies
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like Appeal and Samsung try to release new devices or add interesting options to their
last
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products
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every year. People
also
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are so busy and they always search for
products
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to do what they want in the fastest and easiest way and
this
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demand needs new
products
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.
Also
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in the new world people interface with problems that do not exist in the past and they search for
products
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to overcome these new problems.
For instance
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, people use their mobile phones more than in the past and mobiles with reliable batteries that could save energy for more hours will be at customer's attention. I believe
this
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atmosphere is not good at all.
Firstly
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factories spend numerous budgets and try to produce new goods
and
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apply
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which
needs
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need
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a lot of energy and it is harmful to the environment,
,
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apply
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nevertheless
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they say we are green
companies
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. They
also
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try to sell some specific tools especially technological
products
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in certain periods of time but in ,fact consumers do not need them.
Besides
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negative points, positive effects could be seen. New inventions help with environmental problems, like computers, they help us to reduce our paper consumption or electric cars help us to have clean air. In conclusion, businesses should provide inviate
products
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but it is so crucial to do not be essential for everything and lead to yearly buying.
Submitted by melika7amouian9 on

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Topic Vocabulary:
  • innovation
  • cutting-edge
  • novelty
  • Consumer attention
  • brand image
  • market competition
  • premium pricing
  • sense of urgency
  • product re-engagement
  • technological advancements
  • changing preferences
  • sales strategy
  • crowded market
  • appeal
  • stand out
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