Nowadays many people want to buy famous brands of clothes, cars and other items, what are the reasons for this, do you think it is a positive or negative development?

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In
this
contemporary era,
majority
Correct article usage
the majority
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of humans are inclined towards purchasing
the
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apply
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renowned materialistic items like clothes, mobiles, cars and
likewise
. I believe
this
is being followed by the big marketing campaigns run by the companies to promote their brands and,
furthermore
, social
media
plays a vital role to spread them. I believe that
this
is a completely negative development for the community and
this
essay will examine the reasons for
this
issue and provide examples. To commence with, there
are
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is
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a
Correct article usage
apply
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myriad
of
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reasons for the public to possess these brands.
However
, the major reason is the big fat advertisement campaigns run by the companies to lure individuals, especially teenagers.
For example
, the apple I-phone advertises its phone stating itself as a statement of style, social status and a sense of pride which indulges youth to buy them to show off in their social circle.
Besides
this
, social
media
platforms have
further
aggravated the prevalent situation and left no stone unturned to influence society by creating a tempting desire to buy products, like clothes or shoes, promoted by celebrities or influencers.
On the other hand
,
this
is leading to
a
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apply
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regressive growth since sometimes the public
buy
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buys
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these trending branded items to satisfy their social status and to brag amongst their friends.
Furthermore
, many youngsters could not even afford to own
such
costly products which leads them to conduct unethical or unlawful acts to pursue their desires.
For instance
, recently, it was reported that a teenage student robbed someone to buy an apple phone since his family denied lending money.
This
reflects that influence tempting marketing practices and social
media
influence are setting immoral and illicit activities. To conclude, the majority of the population is either influenced by the
media
commercials or is trying to main the status quo in society, which is a big adverse progress for them. In my opinion, the community should focus on a better and more meaningful life
instead
of a fancy lifestyle.
Submitted by rawat.aayushi04061996 on

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Topic Vocabulary:
  • Conspicuous consumption
  • Brand loyalty
  • Elitism
  • Marketing strategies
  • Consumer psychology
  • Purchase behavior
  • Economic stratification
  • Sustainability
  • Luxury goods
  • Peer influence
  • Global marketing
  • Brand equity
  • Materialistic values
  • Status symbol
  • Quality perception
  • Investment piece
  • Influencer culture
  • Exclusivity
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