In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

#businesses #emphasise #products #development

It seems to be a popular

trend

that all advertisements of

companies

now always focus on new

features

of their products.

This

trend

is attributable to some key reasons and I firmly believe

this

is completely a positive

trend

To begin

with, the high

market

competitiveness level is the most essential factor leading to

this

trend

. It is apparent that unique selling points are the key to success for all

companies

in tandem with the dramatic increase in

market

competitiveness. Specifically, in the past, many businesses only concentrated on manufacturing

due to

the fact that the supply always did not meet the demand.

However

, nowadays, there is a multitude of products and services with a range of brands for

customers

to choose from, so advertising new and special

features

is considered to be an effective way to be popular all over the

market

This

can demonstrate the reason why many corporates want to provide their

customers

with information about new

features

in their advertisements.

Besides

, I suppose

this

is a positive

trend

because of some key rationales. First and foremost,

this

way of advertising can help provide more meaningful information for

customers

to make purchases. To be more specific, when

customers

have a clear understanding of products and services appearing on the

market

, they can obviously have better choices based on rational consideration.

Furthermore

, it can be said that promoting new

features

is completely an incentive for the development and improvement of not only the advertiser but

also

other

companies

Also

this

results in incremental innovations among

companies

, from which

customers

significantly benefit. Based on the aforementioned reasons, I firmly support the positive

trend

that more and more

companies

emphasize new

features

in their advertisements. In conclusion, the high rate of

market

competitiveness is a vital factor leading to the fact that there are an increasing number of corporations that want to show new

features

in their advertisement. Thanks to the many benefits for both the

market

and

customers

, I strongly suppose

this

is a positive

trend

Submitted by hklinh2792001 on Thu Jan 26 2023

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7Linking words
meeting the goal of 7 or more
5Word repetition
meeting the goal of 3 or fewer
0Grammar mistakes
 

4 paragraphs

336 words

0123456789.0505

Overall Band Score

Coherence and Cohesion: 7.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 5.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 9.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

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Topic Vocabulary:

emphasise
advertising
products
innovation
competitive strategy
consumer dissatisfaction
value

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In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Essentional vocabulary list for IELTS Writing 7+

As most people spend a major part of their adult life at work, job satisfaction is an important element of individual well-being. What factors contribute to job satisfaction? How realistic is the expectation of job satisfaction for all workers?

New technologies have changed the way children spend their free time. Do you think the advantages of this trend outweigh the disadvantages?

Some people think that sports involving violence, such as boxing and martial arts, should be banned from TV as well as from international sporting competitions. To what extent do you agree?h

Some people think that children should start school at a very early age, but others believe that chilren should go to school until they are older. Discuss both views and give your opinion.

Some people think that the main factors influencing a child's development these days are things such as television, friends, and music. Others believe that the family still remains more important. Discuss both views and give your opinion.