Write about the following topic. Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoint do you agree with? Give reasons for your answer and include any relevant examples from your own knowledge or experience. You should write at least 250 words.
Advertisement plays a key role in marketing
products
in society. Many people argue that these ways are important to introduce the latest products
which will enhance people's lives whilst, others disapprove that it pushes us to purchase them which we really do not require actually. I agree with the first point and in this
essay, we will discuss it in detail.
To begin
with, Advertising is a marketing strategy to promote the sales of a product
. No matter, how we come across many items there is still a new innovation that keeps on updating or replacing the products
that we use in our daily lives. For instance
, we have a front load washing machine of 6 kg load capacity which has been working for 2 years. However
, we cannot wash heavy bedsheets or woollen rugs in them. Let us say when a new washing machine has launched that addresses these issues then
we immediately buy it directly or on a seasonal sale. The advertisement comes into the picture here and guides us about the product
features. This
is one form of benefit that reduces our effort in washing items.
Another reason is, maintaining a healthy relationship with customers can be achieved through advertisement. It not only builds trust but also
promotes the popularity of a product
. Celebrity marketing is one form of branding strategy for a product
. To illustrate this
, a famous actor is promoting a new real-estate organization that will emphasise that commitment and success towards the customers. Based on this
, individuals can plan and invest in lands for their future development.
In conclusion, I strongly believe that promoting new products
in the form of advertisements like innovating the latest electronics and building trust through long-term investments in real estate will definitely improve human life by providing both health and financial advancement.Submitted by purushotham.puram93 on
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Use cohesive linking words accurately and appropriately
Linking words are very important in your essay.
To score effectively on your IELTS exam, you should make an effort to implement short concise sentences coupled with linking words.
Almost every sentence in your essay should have a linking word of some sort.
In fact, the only sentences that can omit linking words are your background sentence and thesis.
Linking word examples:
- firstly
- secondly
- thirdly
- in additional
- moreover
- also
- for example
- for instance
- therefore
- however
- although
- even though
- despite