Marketing and promotion is the key to a successful business. To what extent do you agree?

There are several keys towards business success.
However
, some people think that
product
promotion and marketing skills have worth penetrating a
product
in the
market
for a successful outcome. I partially agree with
this
view as there are other components as well that needs to be considered. Marketing and brand promotion are essential departments of an association. If an organization have a lacking in their branding strategies,
this
will eventually impact reputation and revenue loss.
This
department prepares tactics to enhance adaptability by the end users and compete with other substitutes available in the
market
.
For instance
, Apple a renowned
company
started their manufacturing plant on a small scale and
due to
their focus on marketing strategies, they are now leading in mobile phones.
However
, there are some other keys as well towards a benefit of a
company
. amount and
quality
play a vital role towards
company
profit.
Due to
the high inflation rate, clients in the
market
have become price-conscious and they prefer products with reasonable prices and better
quality
. So, creating a
quality
product
at a reasonable price is a challenge for a team as compromise can lead to a direct impact on their reputation and financial loss.
For instance
, Nokia Brand has captured an 80%
market
share
due to
its robust technology and reasonable cost within a year.
Consequently
, these factors should be considered
while
launching a commodity or service in the
market
.
To conclude
,
although
product
marketing has its own importance for business development, a
company
with a high
market
share
also
focuses on price and
quality
. By taking certain measures and strategies, an organization can establish the desired profit.
Submitted by ned.khizar on

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Essentional vocabulary list for IELTS Writing 7+

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Topic Vocabulary:
  • Visibility
  • Market recognition
  • Digital marketing
  • Social media
  • Search Engine Optimization (SEO)
  • Online advertising
  • Consumer behavior
  • Brand loyalty
  • Purchasing decisions
  • Brand identity
  • Ethical concerns
  • Financial burden
  • Innovation
  • Saturated market
  • Customer engagement
  • Traditional vs. modern marketing
  • Market trends
  • Feedback analysis
  • Adaptability
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