In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

✨ Do you want to improve your IELTS writing?
These days
producers
Use synonyms
have arguments that their
products
Use synonyms
do have not any similarities with other factory
products
Use synonyms
and they have some reasons for their belief.
Also
Linking Words
, it has some positive and negative effects on them. On the one hand,
producers
Use synonyms
want to say to
people
Use synonyms
that their
products
Use synonyms
are new and they do have not any similarities to other brand
products
Use synonyms
. They have some reasons for their beliefs.
Firstly
Linking Words
, advertising encourages
people
Use synonyms
to buy something new,
for example
Linking Words
, they believe that new things have more advantages than old ones so when they want to buy a washing machine they are choosing the newest one because they think that it is working better.
Secondly
Linking Words
,
producers
Use synonyms
want to say that they are being the first company in their industry so they wanted to reach the best level of technology to provide the highest quality of
people
Use synonyms
.
Finally
Linking Words
, advertising emphasis has some effect on
people
Use synonyms
’s minds and encourages them to compare different brands so they take the best decision.
On the other hand
Linking Words
, advertising should present their
products
Use synonyms
and when say that our
products
Use synonyms
are the newest, it has some advantages and disadvantages. When
producers
Use synonyms
build a new product it can be caused by higher prices so it is a disadvantage because some
people
Use synonyms
can’t pay the higher price.
Also
Linking Words
, new
products
Use synonyms
always have some new abilities that it is useful for
people
Use synonyms
so it is a positive point. In conclusion, advertising should present the producer’s value and provide information to customers.
For example
Linking Words
, they can say that
products
Use synonyms
are the newest product with new abilities. It has some positive and negative effects on
people
Use synonyms
and
producers
Use synonyms
.
Submitted by Fa Ha on

Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
What to do next:
Look at other essays: