In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

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These days, in business advertising, it is common to appeal

Use synonyms

products

Change preposition

to products

show examples

with new characteristics.

This

Linking Words

is because

consumers

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tend to be tempted by new things, and it is one of the most possible ways for the company to highlight

product

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points. I personally think that the

advantages

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this

Linking Words

trend outweigh the disadvantages. First of all, most people are attracted to advertising and buy certain

products

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. So, in order to attract consumer attention, it is natural for

companies

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to emphasize new aspects of their

products

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Linking Words

Also

Add a comma

,Also

show examples

regular customers are always looking for something new because they want to spend money on better items than before. What “new” means to

consumers

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would be reasonably expected to mean “ developed”.

For instance

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, when a company releases a new

product

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consumers

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are not interested

without

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show examples

the development of an older version, so they need to develop additional features,

product

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improvement methods, and new design ideas.

In addition

Linking Words

, since the purpose of advertising is to reach customers and sell

products

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, it is commercially reasonable for most

companies

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to focus on the

advantages

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products

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. Some may argue that advertising, in which

companies

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try to appeal

new

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to new

show examples

products

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, creates unnecessary high competition. But I disagree with

this

Linking Words

argument. With the development of the internet, reasonable

consumers

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can collect information and distinguish between false and misleading advertisements.

On the other hand

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, in order to advertise new benefits,

companies

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must strive to develop

products

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This

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is why

companies

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spend huge amounts of money on research and development as they develop

technology

Add an article

the technology

show examples

. Advances in technology and the launch of new

products

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make our lives more convenient. In conclusion, for

companies

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, emphasizing the new

advantages

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of the

product

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is effective in promoting it to customers.

Also

Linking Words

, there are more

advantages

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than disadvantages.

Therefore

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, through

product

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advertisements by

companies

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consumers

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can consume reasonably, and

companies

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will make more efforts to develop technologies to make money. These technological advances make our lives more convenient.

toybox29Tue Apr 11 2023

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Use cohesive linking words accurately and appropriately

Linking words are very important in your essay.

To score effectively on your IELTS exam, you should make an effort to implement short concise sentences coupled with linking words.

Almost every sentence in your essay should have a linking word of some sort.

In fact, the only sentences that can omit linking words are your background sentence and thesis.

Linking word examples:

firstly
secondly
thirdly
in additional
moreover
also
for example
for instance
therefore
however
although
even though
despite

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

6
Linking words
meeting the goal of 7 or more
5
Word repetition
meeting the goal of 3 or fewer
5
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 7.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 4.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 5.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 8.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

323 words

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Topic Vocabulary:

emphasise
advertising
products
innovation
competitive strategy
consumer dissatisfaction
value

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In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Use cohesive linking words accurately and appropriately

Some people say that it is better to work for the large company than a small one? Do you agree/disagree?

the bar chart belows shares of expenditures for five major categories in the United State , Canada ,the United Kingdom and Japan in the year 2009

Child labour is considered to be one of the most serious problems ob the planet. What are the reasons why children find themselves in child labour and can be done to tackle this issue ?