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Writing Samples
Band 6.5

In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

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Nowadays, many
companies
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 are likely to stress that their
products
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 are new in some aspects in their advertisements. In my opinion,
this
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 can bring about positive influences for the
companies
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. Analyzing the increased attention
for
Change preposition
to
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 new
products
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 and good impressions for the
companies
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 will prove
this
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.
Firstly
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, new
products
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 are much more appealing to the customers.
People
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 are likely to purchase new
products
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 out of curiosity, especially when the advertisement
convey
Correct subject-verb agreement
conveys
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them
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to them
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 the excellent advantages of the
products
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.
For example
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, when you are told that a famous cake
company
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 develop
out
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apply
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a cake with
new
Add an article
a new
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flavor
Change the spelling
flavour
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, and in its advertisement, the cake is described with
beautiful
Correct article usage
a beautiful
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 outlook and great taste. After seeing
this
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, customers who enjoy eating cakes or just are going to have their birthday party will likely
to
Fix the infinitive
apply
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purchase
it
Correct pronoun usage
them
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.
Therefore
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, many
companies
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 develop new
products
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 constantly to attract more attention to maintain their revenue at a high level.
Secondly
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,
people
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 usually have a better impression
on
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of
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companies
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 which have a strong ability
of developing
Replace the preposition
to develop
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 new
products
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.
For instance
Linking Words
, the “APPLE”
company
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, which has a
lot
Add the preposition
oflot
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 fans around the world, basically publish its new
products
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by
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in
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 at least one or two years, including
IPhone
Fix capitalization
iPhone
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, IPad, Watch, Computer and so on. And nearly every time, the CEO of “APPLE”
company
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 will hold a launch event, introducing the new functions or the updated system of the new
products
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 to the audience specifically with passion. Nowadays many
people
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 have
a
Remove the article
apply
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great admiration for its strong ability of technology development and are addicted to
buy
Change the verb form
buying
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 the
products
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 of APPLE, which makes APPLE a
company
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 with the largest market value all over the world. In conclusion, new
products
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 can attract more eye
roll
Fix the agreement mistake
rolls
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 from
the
Correct article usage
apply
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customers,
as well as
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 make
people
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have
Unnecessary verb
apply
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good recognition
on
Change preposition
of
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 the
company
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. If a
company
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 can develop new
products
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 constantly, it will have a good impact on its revenue.

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Topic Vocabulary:
  • emphasise
  • advertising
  • products
  • innovation
  • competitive strategy
  • consumer dissatisfaction
  • value
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