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Band 7

Some people say that adversiting is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your opinion.

#people #attention
People are split into two different opinions about
advertisements
. The first group believes that
advertisements
 can convince people to buy them,
however
, others think that they are normal and unable to capture individuals' attention. In
this
 essay, I will discuss both views and give my own reasons.
Advertisements
 try to make a need in their customers. Marketing agents separate daily tasks into tiny details and create a solution to perform these tasks. In that case, customers feel that they should buy these products to be able to complete them.
For instance
, I need various kitchen appliances including a rice cooker, microwave and slicer if I want to prepare lunch. When marketing agents do not survey the
market
 and they do not carefully plan their procedure,
advertisements
 are not able to absorb suitable attention. Introducing a product without knowing the community and their needs is a dangerous act. Every country has different needs based on numerous factors including culture and religion.
For instance
, In Iran, it is a crime to sell alcoholic beverages and advertising these products is illegal. More important than the
market
, advertising consists of different strategies. Companies apply different methods for selling their products including TV commercials and using influencers. When they choose the wrong person or the wrong platform, they eventually waste money and gain nothing.
For instance
, I saw a beauty influencer who was advertising a company, which was active in the stock
market
 and I found it so odd since it was not in her speciality to introduce a company in a finance
market
. In conclusion, I think that
although
advertisements
 try to create a new demand in people to satisfy the sale, they do not have enough knowledge about their customers and procedures of performing is normally unsuitable.
Submitted by zbafshar92 on

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task response
Ensure a clear and balanced discussion of both views and provide a specific opinion that directly addresses the prompt.
coherence and cohesion
Organize your ideas more coherently using clear topic sentences and transitions between paragraphs.
lexical resource
Expand your range of vocabulary to express ideas more precisely and use more varied and complex sentence structures.
grammatical range
Continue to work on sentence structure variety, including complex and compound sentences, and focus on accurate use of grammar and punctuation.

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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Topic Vocabulary:
  • persuade
  • promote
  • attract
  • influence
  • impact
  • consumerism
  • commercialism
  • market
  • product
  • brand
  • endorsement
  • manipulative
  • saturated
  • overwhelmed
  • repetitive
  • distracting
  • irrelevant
  • exaggerated
  • misleading
  • desensitized
What to do next:
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