In their advertising, businesses nowadays usually emphasises that their products are new in some way. Why is this? Do you think it is a positive or negative development?

#businesses #emphasises #products #development

In modern societies, it is generally claimed by most businesses through their adverts that they are producing

items

with new features on a regular basis. I believe that

this

phenomenon happens

due to

several causes, which are particular to the modern world and are a negative trend resulting in bad outcomes.

To begin

with, business markets are highly competitive these days, and companies feel the pressure to raise their selling figures in order to maintain their customers.

This

need makes them create innovative

items

and stress the newness of these

items

through different media so that they do not fall behind other brands. Another reason for

this

emphasis is that people in modern societies are getting easily bored, and because of

this

, companies and brands try to persuade them to make purchases by emphasizing launching new

items

For instance

, beauty companies nowadays introduce and launch new types of skin-care and cosmetics products almost every month, which did not even exist in the past.

However

, I am of the opinion that

this

emphasis on novelty in commercials negatively affects society in myriad ways.

Firstly

, these advertisements encourage people to buy more and more goods every day, increasing consumerism, which will definitely harm the environment.

Secondly

, they are convincing people to buy things that they do not actually need, considering the fact that these "new"

items

are often the same products with just a few changes and attractive new packages.

For example

, most of the new skin-care products launched are made of the same material but named differently. In sum,

this

new trend in publicity used by brands is becoming increasingly widespread in businesses these days for various reasons;

however

, it could have bad effects on society and the environment since it increases consumption levels.

For

this

reason, I strongly believe that it should be controlled and prevented through effective procedures.

Submitted by Pegahghaderi85 on Sat Sep 02 2023

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Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

Summary
Restatement of thesis
Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

In conclusion
To conclude
To summarize
Finally
In a nutshell
In general

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Essentional vocabulary list for IELTS Writing 7+

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9Linking words
meeting the goal of 7 or more
1Word repetition
meeting the goal of 3 or fewer
0Grammar mistakes
 

4 paragraphs

309 words

0123456789.0505

Overall Band Score

Coherence and Cohesion: 4.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 8.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 9.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

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In their advertising, businesses nowadays usually emphasises that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Include an introduction and conclusion

Essentional vocabulary list for IELTS Writing 7+

In some cultures, children are often told that they can achieve anything if they try hard enough. What are the advantages and disadvantages of this?

Caring of children is an important thing of the society. It is suggested that all mothers and fathers should be required to take training courses. Do you agree or disagree?

Your next door neighbour owns a small dog that barks throughout the day and the night. Write a letter to your neighbour requesting that something be done about the dog. Include in your letter: Your reason for writing What you would like to happen: A nice and respectful style.