Some people belive that advertising has a strong effect on a person's decision-making process. Other people believe that it has little or no real impact. Discuss both views and give your own opinion.

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On the one hand, there is
a
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an
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opinion that
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the decision
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decision making
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decision-making
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proscess
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process
of a person largely
depend
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depends
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on advertising when he is a consumer.
on the other hand
Linking Words
, others in the
opinin
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opinion
that
advetising
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advertising
has a minimal role. I believe that with the advent of
technology
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technology,
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people can get more information through various websites so they
take
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make
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more rational decision
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introduction conclusion present
The essay fails to provide a clear introduction that adequately presents a background on the issue and does not clearly state the two opposing views on the impact of advertising. The conclusion is also unclear and does not effectively summarize the writer's opinion or the arguments presented.
logical structure
The essay lacks logical structure and coherence. It consists of two incomplete and under-developed sentences that lack clear connections to each other. Paragraphing is not employed to differentiate between the introduction, body, and conclusion or to organize ideas effectively.
supported main points
The main points are insufficiently supported. The arguments for both views on advertising's impact on decision-making are stated but not developed with relevant explanations, examples, or data. The essay does not properly discuss both viewpoints or supply supporting details to reinforce the writer's opinion.
complete response
The essay does not fulfil the task as it does not address all parts of the prompt. The discussion of both views and the provision of the writer's own opinion are incomplete. The ideas are vague and the writing lacks comprehensive development. The essay must present a well-rounded discussion and include the writer's opinion thoroughly supported by examples or reasons.
clear comprehensive ideas
The ideas in the essay are not clearly articulated or comprehensive. Sentences are framed poorly and the opinions are expressed without clarity. The essay requires significant improvement in the clarity of expression and the breadth of discussion for each viewpoint. The writer should ensure that the ideas are not only clear but that they provide a deep and comprehensive analysis of the topic at hand.
relevant specific examples
The response lacks relevant and specific examples to support the arguments. Without concrete examples or data, the essay does not convincingly explain why advertising has a strong or minimal impact on decision-making processes. The writer should include specific examples to elucidate and strengthen the points being made.

Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

  • Summary
  • Restatement of thesis
  • Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

  • In conclusion
  • To conclude
  • To summarize
  • Finally
  • In a nutshell
  • In general

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Topic Vocabulary:
  • consumer awareness
  • targeted marketing
  • emotional appeal
  • impulsive purchases
  • pervasive
  • brand loyalty
  • perceived needs
  • discerning consumer
  • information overload
  • ad fatigue
  • skepticism
  • persuasive elements
What to do next:
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