In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

#businesses #emphasise #products #development

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Advertising is an important aspect for a company to reach their market. These days, the

product

Use synonyms

that a company will be selling is emphasized as a newly made

product

Use synonyms

This

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essay will show my view about the negative side of

this

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trend.

Firstly

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this

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is a common trick used by businesses these days which sometimes they label their

product

Use synonyms

as a fresh one but in fact, it is only having a minimal change of the previous version.

For instance

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, the famous

iPhone

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by Apple always gets high attention every year for its release. Unfortunately, the high anticipation turned into disappointment for a lot of Apple consumers

due to

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the similarity of the

iPhone

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14 with the prior release of the

iPhone

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13.

This

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shows that a business does not make any improvement or innovation into their

product

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yet still claims it as a brand new one to attract their market.

However

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, the disappointment does not change the enthusiasm of some people. There will be consumers who are still willing to spend their money on the item which could lead to consumerism. In fact, Apple users who already

owned

Wrong verb form

own

show examples

iPhone

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13 will still buy the newest version

although

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it is clearly stated that the

product

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is similar. It is clearly seen that

this

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is an unnecessary purchase that could create an excessive amount of trash which led to environmental issues. To summarize, I believe that

this

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type of advertisement by businesses may lead to a negative outcome where human beings are consumptive of a

product

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that is

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not a breakthrough.

Submitted by buttercookies28 on Tue Nov 28 2023

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introduction conclusion present

While your introduction and conclusion are present, improve the distinctiveness of your introduction by clearly paraphrasing the question and outlining your main points. Similarly, ensure your conclusion effectively summarizes the arguments presented.

logical structure

The essay demonstrates an adequate logical structure, but transitions between ideas could be smoother. To enhance the flow of your essay, include appropriate linking words and phrases that clearly signal the relationship between ideas.

supported main points

Main points are supported with examples; however, they could be further elaborated on to strengthen the argument. Expand on key points to fully explore their implications and significance to the topic in question.

complete response

You have addressed the task, but there are opportunities to provide a more comprehensive response. To improve, ensure that both sides of the argument (the positive and negative impact of advertising 'new' products) are addressed in depth, as the question requires a discussion of both views.

clear comprehensive ideas

Ideas are mostly clear, but there's room for a more comprehensive exploration of each point. Aim to develop each paragraph with a clear topic sentence followed by in-depth explanation and analysis to demonstrate a deeper understanding of the material.

relevant specific examples

You've provided relevant examples to support your argument, but make sure to include a wider range of examples or evidence to cover the topic more broadly. This could include contrasting situations or additional perspectives to enrich the essay's content.

Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

Summary
Restatement of thesis
Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

In conclusion
To conclude
To summarize
Finally
In a nutshell
In general

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7
Linking words
meeting the goal of 7 or more
2
Word repetition
meeting the goal of 3 or fewer
1
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 5.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 7.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 8.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 5.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

260 words

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Topic Vocabulary:

emphasise
advertising
products
innovation
competitive strategy
consumer dissatisfaction
value

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In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Include an introduction and conclusion

In the future, more people will choose to go on holidays in their own country and not travel abroad on holiday? Do you ageree or disagree? Give reasons for your answer and include relevant examples from your own knowledge and experience

In the past most people used to travel to their place of work. With increased use of computers, the internet and the smart phones, more and more people are starting to work from home. What are the advantages and disadvantages of this development?

Some children spend hours every day on their smartphones. Why is this the cases?Do you think this is a positive or negative development?

In some cultures, children are often told that they can achieve anything if they try hard enough. Do the advantages of giving children this message outweigh the disadvantages?

Write a letter in response to the parent. In your letter, you should: • discuss and evaluate the issues raised by the parent in the letter • give your own views about teaching life skills and whether you think these lessons should replace other subjects in the curriculum.