'People who do not use social media networks* will always fall behind in career development opportunities.' To what extent do you feel that this is an accurate and important prediction? * Social media networks = messaging and information exchange systems such as Facebook and Twitter.

Social

media

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plays an increasingly pivotal role in our lives, and being able to

use

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these systems is definitely an advantage both socially and professionally.

However

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, it seems an exaggeration to say that ignorance of these matters will ‘always’ restrict people’s careers.

Firstly

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,

career

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progression relies on a whole host of factors, not only on the

use

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of social

media

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.

For example

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, a professional person will have a range of qualifications, ranging from academic exams to vocational certificates and membership

of

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in

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professional bodies. We see

this

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in the way that successful doctors take increasingly specialised qualifications and join specific institutes to develop their skills. Here, social

media

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may be a communication tool, but is surely not the driving force behind success.

Secondly

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,

career

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development relies greatly on interpersonal skills

such

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as presentation methods, persuasiveness and negotiation, all of which are used in face-to-face situations rather than remotely.

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, we should remember the dangers of social

media

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and the risk of actually hindering one’s

career

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,

for instance

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by accidentally distributing awkward photos or comments which can be an embarrassment personally and professionally. Indeed, many professionals in fact minimise their

use

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of these

media

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because of

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risk. Admittedly, it is true that social

media

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presents great opportunities for making contacts and networking,

for example

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by building a following or exchanging updates on a particular topic.

However

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,

this

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tends to happen when a person is already qualified and respected in their field, rather than being a cause of success. In conclusion, it appears that skilful

use

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of these

media

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can play a useful role in

career

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progression, despite the possible risks.

Nevertheless

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, the fundamental qualifications and personal skills which drive a

career

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will ensure that those who are not enthusiastic users will still progress as they wish.