In the contemporary era, the existence of advertising has crept into many aspects of daily life. From my perspective,
this
tendency has raised many disruptive concerns relating to the issues of manipulating public opinion and fostering overshopping.
To begin
with, the popularity of
advertisements
can form a negative perspective on daily activities. It is true that the high density of
advertisements
leads to memorable footage stuck in the audience's minds.
This
might have the impact of changing their mindset in the long-term whether they are exposed to too many of these
advertisements
.
For example
,
people
watching car
advertisements
usually recognize that the background of these tends to be decorated in a luxurious way leading to a mindset that only the high-order classes can buy them. Because the target audiences of car sellers are often
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high-income
people
,
however
, it could be seen that
advertisements
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in the public eye.
Thus
, it is understandable that many
people
hold a belief that owning a car is a represented aspect belonging to the rich community.
Nevertheless
, it is noticeable that
this
is a mistrustful idea and stereotype, and many forms of
advertisements
are manipulating the public to push their sales.
Furthermore
, the high density has not only shifted
people
’s perspective but
also
led to detrimental activities.
Firstly
, many
advertisements
promoting their items tend to constantly repeat not only on TV and smartphones but
also
on billboards whether
people
going out,
this
would stick in customers’ memories and lead to a feeling of curiosity or fear of missing out.
Therefore
, trending products are usually hunted and attracted by a plethora of consumers.
However
, there are a variety of top trending products from several aspects of the market, leading to the customers’ tendency to splash all their money on them. It reckons that
this
is an expenditure habit and
also
harms the surrounding environment
due to
the high demands of producing too many items. Zara, a fashion brand,
for example
, is a well-known case of fast fashion.
This
company is usually boycotted because it would like to release a new collection for every new season and
them.
Therefore
,
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consumption is always lower than
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production and the leftovers actually contribute to the global garbage dump more seriously.
In conclusion, it is true that many
advertisements
around daily lives have many highlighted negative impacts, including distorting the audiences’ views or breeding overconsumption.