Some of the methods used in advertising are unethical and unacceptable in today’s society. To what extent do you agree with this view?

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With the advancement of technology, business uses several digital methods to enhance sales of
companies
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. Some members of society argue that the techniques used in advertising by
organisations
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are immoral and unacceptable. I agree with
this
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opinion, and I believe that methods used in advertising must be adjusted. In the 21st century, people can easily see
advertisements
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in many places and at many times.
However
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, it is unacceptable for audiences to see
advertisements
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right in the middle of their favourite films. The reason behind
this
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phenomenon is that some organizations pay a lot of money for social
companies
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(Google or Meta) to show pop-up
advertisements
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at the tops of movies, when have many people’s eyes on them.
Consequently
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,
companies
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earn more profit than usual, but audiences are furious because they do not have permission to skip fifteen seconds of
advertisements
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to continue watching their films.
Furthermore
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, there are
also
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dozens of
advertisements
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in sensitive rooms
such
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as dressing rooms or toilets.
In addition
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, certain
advertisements
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not only disturb the harmony of the region but
also
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divide society into different sections.
For instance
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, an advertisement is done by a well-known clothing company in northern Vietnam in which it was giving an upper hand to the majority religious group
while
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neglecting the minority of the area. After that, it was banned but a report by the National Investing Agency illustrates that it created differences between two distinct sectors of the country. Some
organisations
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play with the emotions of the denizens so the Administration must take indispensable actions against the
companies
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that follow unethical practices. In conclusion,
although
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the ultimate goals of
organisations
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are earning profit and
advertisements
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are the most crucial method of communication, customers nowadays accept ethical
advertisements
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.
Organisations
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should listen more to people’s complaints about advertising issues and try to solve those problems.
For example
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, Google satisfies people’s requirements by making
advertisements
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smaller and putting them on the left or right corner of websites.
Submitted by dohuyhoang on

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Topic Vocabulary:
  • Unethical
  • Unacceptable
  • Deceptive
  • Exaggerated
  • Misleading
  • Manipulation
  • Vulnerable
  • Targeted advertising
  • Perpetuation
  • Societal norms
  • Stereotypes
  • Negative body image
  • Intrusion of privacy
  • Data-driven
  • Over-saturation
  • Desensitization
  • Annoyance
  • Greenwashing
  • Eco-conscious
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