Some of the methods used in advertising are unethical and unacceptable in today’s society. To what extent do you agree with this view?
With the advancement of technology, business uses several digital methods to enhance sales of
companies
. Some members of society argue that the techniques used in advertising by organisations
are immoral and unacceptable. I agree with this
opinion, and I believe that methods used in advertising must be adjusted.
In the 21st century, people can easily see advertisements
in many places and at many times. However
, it is unacceptable for audiences to see advertisements
right in the middle of their favourite films. The reason behind this
phenomenon is that some organizations pay a lot of money for social companies
(Google or Meta) to show pop-up advertisements
at the tops of movies, when have many people’s eyes on them. Consequently
, companies
earn more profit than usual, but audiences are furious because they do not have permission to skip fifteen seconds of advertisements
to continue watching their films. Furthermore
, there are also
dozens of advertisements
in sensitive rooms such
as dressing rooms or toilets.
In addition
, certain advertisements
not only disturb the harmony of the region but also
divide society into different sections. For instance
, an advertisement is done by a well-known clothing company in northern Vietnam in which it was giving an upper hand to the majority religious group while
neglecting the minority of the area. After that, it was banned but a report by the National Investing Agency illustrates that it created differences between two distinct sectors of the country. Some organisations
play with the emotions of the denizens so the Administration must take indispensable actions against the companies
that follow unethical practices.
In conclusion, although
the ultimate goals of organisations
are earning profit and advertisements
are the most crucial method of communication, customers nowadays accept ethical advertisements
. Organisations
should listen more to people’s complaints about advertising issues and try to solve those problems. For example
, Google satisfies people’s requirements by making advertisements
smaller and putting them on the left or right corner of websites.Submitted by dohuyhoang on
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