The bar chart shows the percentage of small, medium, large companies which used social media for business purposes between 2012 to 2016.

The bar chart provides information about the percentage of small, medium, and large businesses that had a social media presence for commercial aims from 2012 till 2016.

Overall

, it can be clearly observed that as soon as time passed away, the need for social media increased in all business sectors, irrespective of the decrease in the year 2015. In detail, small companies made use of social networks approximately 28% in 2012. There were slight increases during the next two years about 30% and 35% respectively.

While

in 2015, the use of social media reduced by 5%,

this

sector experienced a dramatic increase of nearly 50%. Like the small companies, the medium businesses underwent the same results, but with different percent numbers roughly 32% in 2012, 48% in 2013, 49% in 2014, 50% in 2015, and 52% in 2016. The presence of social networks of big companies reached an unprecedented similar rise of 78% in 2012 and 2013. In spite of a slight decline in 2014, in the next year, it decreased noticeably to 53%

whereas

the large business sector resumed intensively and registered the highest point with about 80% in 2016.