Some people think that only way to judge someone's success in business is by the amount of money they make. Is money a true indicator of success of a business? In what other ways could success in a business be measured?

Presently, there is a conception that

money

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is the only way to evaluate the achievement of the

business

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.

However

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, judging by

money

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is no longer a true measurement

due to

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many foreign factors and has been transformed into the

products

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and service

quality

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as well as

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the workforce. It is essential to understand that

success

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in

business

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can be influenced not only by

money

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but

also

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by many external factors.

This

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is

due to

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the fact that it heavily relies on economic,

market

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and market

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trends and trading laws which frequently change and alter the demand of the customers depending on the trend.

Therefore

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, if a company cannot adapt to

this

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volatility and innovate new

products

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can encounter the threat of falling behind other competitors in the commercial race regardless of high revenue. A paradigm for

this

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situation is Yahoo which used to be a monopoly in the online advertising market in 2005 before failing to catch up with the consumer trend prompting Yahoo to be a loser after the appearance of Facebook. With the exception of

money

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, the

quality

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of

products

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and services is another point worth considering. To clarify, customers have a propensity for choosing high-

quality

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and durable usage

products

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, that’s why companies which enhance the

quality

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of

products

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will attract and easily build trust leading to a deeper connection with potential customers.

As a result

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, companies will have the confidence and freedom to raise the price of goods because of the loyalty of clients laying the groundwork for long-term profit and

success

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. Another way to judge the

success

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of a

business

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person is strongly related to employee engagement. An explanation for

this

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can be found in the form of the more internal staff trust each other, the more powerful the integration is. To explicate, the solidary creates a comfortable atmosphere at

work

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for employees to boost morale and have more prospects for growth and development leading to dedication at

work

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. Take Microsoft as a prominent example, the CEO decides to conduct a strategy which provides privileges and opportunities for both men and women at

work

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to ensure

the

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apply

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ethics and not have any conflict that makes employees more concentrate on their

work

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.

Thus

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,

money

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is not a true sign for judging the

success

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of a

business

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on the grounds of external elements.

Instead

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of that, people can consider the

quality

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of

products

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and services

coupled with

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the labour force as other measurements.