In many parts of the world today there is a profitable market for products which lighten or whiten people's skin. Outline the reasons for using such products and discuss what effects they have in terms of health and society.

In today’s world in order to get more profit most companies choose to sell lightening and brightening products that are applied to humans’
skin
. The usage of
such
substances has some reasons,
such
as becoming more beautiful or being famous and
also
consequences on the
overall
well-being and society,like the loss of natural beauty and health-related issues.
This
essay will discuss both the causes and effects of the trend. The foremost cause of
this
issue is mostly considered a desire to be more appealing and attractive. To be more specific, some individuals accept whiter
skin
as a symbol of the ideal appearance, so it leads people to buy these creams.
Furthermore
, today most celebrities opt
for using
Change preposition
to use
show examples
lighting products and participate in endorsement events after which it pulls the attention of the public.
Consequently
, the figure for
the
Correct article usage
apply
show examples
brightening cream usage is increasing day by day
due to
the promotion of the companies
for getting
Change preposition
to get
show examples
more benefits. One of the profound and possible consequences behind the problem is related to health concerns. Those who overuse
such
creams damage their natural appearance.
In other words
, it results in dermatologic diseases which sometimes make it impossible to return to the initial state of the
skin
. It has a detrimental impact not only on the
skin
but
also
on
overall
well-being. To elaborate, if
skin
cancer occurs, other diseases will be inevitable. So, all these factors are a danger to both society and the health of individuals.
To sum up
, producing creams that lighten and whiten the
skin
for the sake of gaining more money by companies is a pervasive issue nowadays.
This
trend has possible reasons,
such
as looking better and so forth. The health-related results of the issue should be taken into account, as well.
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