Many companies sponsor sports as a way to advertise themselves. Some think it is a positive trend, while others think there are disadvantages. Discuss both sides and give your opinion.

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Funding

sports

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is more and more common as a business tactic of numerous

brands

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While

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some individuals are

skeptical

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sceptical

show examples

about the abovementioned approach,

this

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essay will highlight several reasons why the benefits outweigh the negative sides. On the

one

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hand, sporting sponsorships certainly bring about some disadvantages.

First,

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one

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of the most straightforward approaches for sponsoring is to advertise on sporting

events

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' live broadcasts.

However

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brands

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might struggle

subsequently

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due to

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the high cost of

this

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marketing tool.

For example

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, companies are shelling out roughly $7 million for 30 seconds of ad time on the Super Bowl. With that being said, not every brand receives high turnover from

this

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practice, especially with controversial commercials that will spark public outrage.

Secondly

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brands

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that sponsor certain teams or prominent athletes can face backlash when scandals occur. Companies’ brand images will directly be affected which requires intensive and lengthy public relations management.

On the other hand

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this

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practice is still

favored

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favoured

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by most international

brands

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for its merits.

First,

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for some sporting

events

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, sponsorships are crucial for the organizing and operating process. The Olympics is

one

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of many

events

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that receive funds from footwear

brands

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like Nike to beverage

brands

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such

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Coca

Correct your spelling

Coca-Cola

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Cola to assist athletes and efficiently develop more

sports

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worldwide.

Furthermore

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, sponsoring sporting

events

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also

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means boosting brand awareness on a mass scale, reaching various age ranges and new potential customers. Eventually,

this

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results in higher sales that in the long run, will compensate or even exceed the previous vast sum of money for advertisement.

To sum up

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while

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sponsoring

sports

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still has room for discussion, I am of the opinion that collaboration between

sports

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and corporations could offer higher mutual benefits for each other, as

one

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receives financial aid for operations and

one

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earns reputational advantages and a rise in sales.

nguye.a270Thu Apr 04 2024

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Task Achievement

Ensure that your essay provides a balanced discussion of both sides of the argument before presenting your opinion. This creates a well-rounded argument and shows critical evaluation.

Coherence & Cohesion

Try to introduce a wider variety of linking words and phrases to connect sentences and paragraphs more effectively, enhancing the overall cohesion of your text.

Structure

You clearly introduced and concluded your essay, effectively setting the stage for your argument and summarizing your main points.

Content

Your use of specific examples, such as the reference to Super Bowl advertising costs, is particularly strong. It helps to ground your arguments in reality, making them more persuasive.

Structure

You’ve effectively maintained a logical flow throughout your essay. Each paragraph neatly progresses from one point to the next, which makes your argument easy to follow.

Your opinion

Don’t put your opinion unless you are asked to give it.

If the question asks what you think, you MUST give your opinion to get a good score.

Don’t leave your opinion until the conclusion.

Here are examples of instructions that require you to give your opinion:

...do you agree or disagree?...do you think...?...your opinion...?

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

13
Linking words
meeting the goal of 7 or more
4
Word repetition
meeting the goal of 3 or fewer
3
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 6.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 6.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 6.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 7.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

302 words

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Many companies sponsor sports as a way to advertise themselves. Some think it is a positive trend, while others think there are disadvantages. Discuss both sides and give your opinion.

Your opinion

Gender equality has not been achieved in our society. Women still do not have the same rights and opportunities as men. To what extend do you agree or disagree?

More and more tasks we do at home and at work these days are by robots. Is this a positive or negative development ?

A person’s worth nowadays seems to be judged according to social status and material possessions. Old-fashioned values, such as honour, kindness and trust, no longer seem important. Give reasons for your answer and include any relevant examples from your own knowledge or experience.