Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both these views and give your own opinion. Give reasons for your answer and include any relevant examples from your own knowledge or experience. Write at least 250 words.

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Some individuals claim that there is a significant accomplishment of advertising in persuading
people
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to buy goods,
while
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others believe that advertising is so regular and human beings do not pay attention to it at present. These days, because of technology and population growth, advertising can impact
people
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’s lifestyles by using social media and other types of advertising. Influencers marketers and vlogers use their followers to make potential customers buy goods.
For example
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, in Iran, many agencies use actors and actresses to introduce home appliances and foods to get credit to find constant customers in future. Other
people
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have different opinions. They think that most advertisements become regular for
people
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and nobody pays attention to them. Because the ways of presenting are the same for all agencies is hardly seen creativity in content creation in advertising.
In other words
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, the structures of advertising are fixed but the contents have been changed.
Also
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, maybe the time of introduction is not suitable to engage
people
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such
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as introducing an advertisement at midnight. In my point of view, advertising depends on the strategies that a company is using for their goals. I think that good content should have significant features to give their message properly.
Moreover
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, knowledge of media and marketing helps businessmen to have clear plans to improve their businesses.
To sum up
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, a group of
people
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says that advertising is extremely successful at convincing them to buy products,
whereas
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other groups believe that it is so common that
people
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no longer pay attention to it.
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coherence cohesion
Remember to consistently use transition words and phrases to make your essay flow more smoothly. This helps to achieve better cohesion between paragraphs and sections.
coherence cohesion
While your introduction and conclusion are appropriately presented, consider refining your thesis statement to clearly outline the essay's main points. This will provide a clearer roadmap for the reader.
task achievement
Supporting your main points with more detailed examples or data could strengthen your arguments. Make sure each example directly relates to the point you are making.
task achievement
Clarify and expand on your ideas slightly so that they are comprehensive and clear. This can improve the reader's understanding and response to your argument.
general
Watch out for occasional grammatical errors and awkward phrases, as they can detract from the overall clarity and coherence of your essay.
task achievement
You addressed both views of the topic and provided your own opinion, satisfying the task requirements.
coherence cohesion
Your essay contains a clear introduction and conclusion, framing the discussion well.
task achievement
You provide relevant examples to illustrate your points, enhancing the task response.

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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Topic Vocabulary:
  • persuade
  • promote
  • attract
  • influence
  • impact
  • consumerism
  • commercialism
  • market
  • product
  • brand
  • endorsement
  • manipulative
  • saturated
  • overwhelmed
  • repetitive
  • distracting
  • irrelevant
  • exaggerated
  • misleading
  • desensitized
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