Some people say that the main aim of advertising is to improve sales of products that people do not really need. To what extent do you agree or disagree?
Advertise plays a vital role in making a
product
viral, famous and trending in the market. And it is obvious that advertising is an important phase in the product
lifecycle. Few argue that this
stage's only objective is to increase sales while
others have a different opinion. I strongly believe,
the promotion's main aim is to improve sales.
Remove the comma
apply
Firstly
, some of the household products like brooms, wiping sticks, candles, pooja items, and washroom items are advertised by famous figures like sportsmen, actors, and models. These items are among the essentials which are required in household activities. Regardless, of any brand its sole purpose is simple and it is achieved. But sellers want their own brand to be sold at high volume by attracting customers using offers like buy 1 get 1 free, discounts, and even sometimes using trending actors for the product
.
Secondly
, investing enormous amounts in cosmetic promotions to increase revenue even though people are least interested in them initially
but, eventually end up purchasing them due to
the fact of using some fair, good-looking actresses, actors and models to create an illusion of obesity or unattractive mindset in people’s thoughts. Dwelling them into a mindset of using them will result in glorifying skin, fair skin colour, and good looks. This
is a classic example of social psychology. In contrast
, we hardly see any huge investments in marketing medical products like tablets or syrups.
In my opinion, any good and useful product
finds its way to the consumers or with little investment in the marketing to bring awareness about the product
availability is only required. For instance
, women in rural or regional areas need to be aware of those products which help their living like sanitary pads.
To conclude
, the majority of the sellers in the market invest huge amount and their main objective from the promotions is to see high revenue. Regardless of the product
's importance for the people.Submitted by nlchiranth11 on
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task achievement
While your main argument is clear, ensure the introduction explicitly mentions the opposing viewpoint for better balance. Also, clarify the distinction between 'essentials' and 'non-essentials' in your examples to enhance clarity.
coherence cohesion
Improve your transitions between paragraphs for smoother flow. Consider using linking phrases to clearly show the relationships between points, and review the organization of ideas to ensure coherence.
task achievement
You provided relevant examples, but ensure the examples directly support your argument. Some examples could be more specific or detailed to better illustrate your points.
task achievement
You clearly presented your stance on the issue and maintained it consistently throughout the essay.
coherence cohesion
Your essay had a well-defined introduction and conclusion, effectively framing your argument.
task achievement
The use of examples such as cosmetics and household items effectively supported your argument to an extent.
Fully explain your ideas
To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).
For we to consider an essay structure a great one, it should be looking like this:
- Paragraph 1 - Introduction
- Sentence 1 - Background statement
- Sentence 2 - Detailed background statement
- Sentence 3 - Thesis
- Sentence 4 - Outline sentence
- Paragraph 2 - First supporting paragraph
- Sentence 1 - Topic sentence
- Sentence 2 - Example
- Sentence 3 - Discussion
- Sentence 4 - Conclusion
- Paragraph 3 - Second supporting paragraph
- Sentence 1 - Topic sentence
- Sentence 2 - Example
- Sentence 3 - Discussion
- Sentence 4 - Conclusion
- Paragraph 4 - Conclusion
- Sentence 1 - Summary
- Sentence 2 - Restatement of thesis
- Sentence 3 - Prediction or recommendation
Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.
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