In their advertising business nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative devlopment? write at least 250 words.
Nowadays,
companies
try to sell the same products
by using aggressive advertisement policies, whereas
, they only make minor changes to their products
. This
essay explains why they follow this
way and what the drawbacks are.
Companies
invest a lot
of money
to set up their facilities and their production
lines. Moreover
, they spend huge amounts of money
on innovations. Thus
, they don't want to change their products
in the short term. Furthermore
, the meaning of changing products
is changing the production
line. They prefer adding new equipment and making minor changes to the main body of the products
. For example
, Mercedes has used the same engine and fundamental body shape of the C class since 2015. They have made some replacements on headlights and tail lights. Since they have made a very aggressive advertisement campaign, today the Cseries Mercedes is still the best-seller in the car market.
On the other hand
, that kind of advertisement policy deceives customers. Thus
, people who are exposed to these attractive adverts pay a lot
of money
to buy these polished products
. In addition
, some individuals pay huge amounts of money
just to show others that they are able to buy these newest products
. It means,
some people work to show off. It is something like Remove the comma
apply
companies
lure money
from customers for the same products
. For instance
, an iPhone 14 user waits in a long line just to have the newest model of iPhone. The only visible change on the new device is a small button. But he aspires to buy it. Because he believes that the new phone will put him to a level in society and he never thinks about how he earns his salary.
In conclusion, companies
invest a lot
of money
in their facilities and production
lines. Thus
, they don't want to make big transformations in their products
. They prefer investing money
in advertisements to changing factories' production
lines. As a result
, in my opinion, customers pay a lot
of money
for products
that have minor changes in them. So, people have a lot
of drawbacks when they pay money
for items. Moreover
, the way the companies
follow looks misleading to me.Submitted by a.muratdemircan on
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coherence cohesion
Your essay is generally well-structured, but it could benefit from clearer topic sentences in each paragraph to guide the reader more effectively through your argument. Ensure each paragraph has a main point and begins with a clear topic sentence.
task achievement
The argumentation is strong, but some points need more fleshing out. For instance, expand on how aggressive advertising specifically deceives customers and its broader implications.
task achievement
Your use of examples, such as the Mercedes C-series and iPhone, effectively supports your arguments, making your points more convincing.
coherence cohesion
The introduction and conclusion are clear and succinctly summarize the main points of your essay, providing good closure.
Your opinion
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Don’t leave your opinion until the conclusion.
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