IELTS Writing Task 2 The rise of social media influencers has changed the landscape of advertising and marketing. Do the advantages of influencer marketing outweigh the disadvantages? Write at least 250 words.
There is no denying the fact that social media has an immense impact on our daily lives.
While
it is a commonly held belief that influencers
are a good way to change their advertising and marketing, there is also
an argument that perhaps they will be negatively affected. This
essay will analyse this
topic from both points of view and express my opinion.
On one hand, the influencers
now are very popular more than before and they have been doing so well on their platforms. In other words
, they have changed a lot
of aspects of life like marketing. In addition
, now with the rapid growth of social media, they can make a lot
of advertising and that is
very helpful to viewers. For example
, instead
of going to a mall or store, just you can follow an influencer and buy from a website or online application such
as Shein.
On the other hand
, the majority of people think they are being miserable and exploiting their kids to buy their stuff. It is also
possible to say that they don’t have any licenses to advertise any product and that reflects our safety as well as
our rights. Moreover
, a lot
of influencers
are youngsters so, they do not have control of their marketing and advertising. For instance
, we see a lot
of young celebrities promoting bad and harmful advertising and that’s why we should be concerned about it.
In conclusion, there are no easy answers to this
question . On balance, however
, I tend to believe that drawbacks outweigh benefits because the majority of influencers
do not have a significant role in doing advertisements.Submitted by raghadyaseer2015 on
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coherence cohesion
Enhance the logical structure and flow by ensuring that all ideas are connected and clearly lead into each other to improve coherence and cohesion.
task achievement
Integrate more specific examples and data to support your main points more effectively.
coherence cohesion
The introduction and conclusion are well-structured, clearly presenting your position on the topic.
task achievement
You addressed both perspectives of the argument, providing a balanced view of influencer marketing.