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Writing Samples
Band 7

Many people feel that media coverage has become increasingly biased today. Why is this? What can be done to fix this problem?

Media
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bias
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 has become a growing concern in recent years, as people increasingly find
news
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 coverage skewed towards particular political, economic, or ideological perspectives.
This
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 shift in
media
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 impartiality is primarily driven by financial incentives and the rise of social
media
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.
However
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, various measures can be taken to address
this
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 issue and restore trust in journalism. One major reason for
media
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bias
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 is the influence of corporate incentives. Many
news
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 organizations are owned by large conglomerates with vested interests in certain political or economic outcomes.
For example
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, in the United States,
media
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 networks
such
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 as Fox
News
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 and MSNBC are often criticized for presenting
news
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 in a manner that aligns with their owners’ political leanings, catering to either conservative or liberal audiences. These networks prioritize viewership ratings and advertising revenue, often sensationalizing stories or omitting perspectives that do not align with their target audience’s beliefs. Audiences
then
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 receive filtered information, reinforcing their existing biases rather than presenting a balanced view of issues. Relatedly, the rise of social
media
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 has exacerbated
this
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 problem. Platforms like Facebook, X (formerly Twitter), and TikTok use algorithms that prioritize content engagement over factual reporting.
This
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 means that articles with sensational headlines or extreme viewpoints are more likely to be shared, even if they lack credibility. To address
media
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bias
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, promoting independent journalism is crucial. Governments and private institutions can fund non-profit investigative journalism organizations
such
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 as ProPublica, which aims to provide unbiased, in-depth reporting.
Additionally
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, stronger transparency laws should be enacted, requiring
media
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 companies to disclose their ownership structures and financial backers.
This
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 would help audiences assess potential biases in
news
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 reporting. A related effective solution would be the implementation of
media
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 literacy programs. Schools and universities should teach students how to critically evaluate
news
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 sources, distinguish between fact and opinion, and recognize biased reporting. Countries like Finland have already integrated
media
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 literacy into their education system, resulting in a more informed and
skeptical
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sceptical
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 public
that is
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 less susceptible to manipulation by biased
news
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 outlets. In conclusion,
media
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bias
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 stems from corporate interests and the rise of social
media
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-driven misinformation. By implementing countermeasures, societies can work towards a more balanced and trustworthy
media
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 landscape.

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Task Achievement
Consider providing more specific examples or case studies to bolster the points made about media bias and its effects. This could enhance the relevance of your arguments and demonstrate a deeper understanding of the subject.
Coherence and Cohesion
Try varying the sentence structure and using more transitional phrases to improve the flow of ideas and readability. This can enhance coherence throughout the essay.
Coherence and Cohesion
The essay presents a clear and well-structured argument with relevant points regarding the sources of media bias and potential solutions.
Task Achievement
The introduction effectively sets the stage for the discussion, and the conclusion succinctly summarizes the key points, reinforcing the main argument.
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